Ashwath Swaminathan, Chief Growth & Marketing Officer, Swiggy to address OAC 2024

In OOH News By M4G Bureau - July 16, 2024

Ashwath Swaminathan will be joining a panel discussion on the theme ‘Is DOOH ticking all the boxes for brands?’

BBMP Advertisement Bylaws 2024 to be unveiled shortly

In OOH News By M4G Bureau - July 16, 2024

The urban local body sets sights on significantly augmenting its revenues from outdoor advertising

96% of marketers, agencies in US planning to increase or maintain spending in the next 12 Months: DPAA Study

In Research By M4G Bureau - July 12, 2024

The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech industries.

Pramod Patil, VP and Head of Media, Kotak Mahindra Group to address OAC 2024 in a session on DOOH advertising

In OOH News By M4G Bureau - July 12, 2024

Pramod Patil joins a power-packed panel on the theme ‘Is DOOH ticking all the boxes for brands?’

WB urban affairs deptt places curbs on outdoor advertising in different locations as under draft ad & signage policy

In OOH News By Sakshi Sanghavi - July 11, 2024

Outdoor ads will be prohibited in areas such as national parks, district forests, water bodies, historical monuments, among others

Ashish Morone, Sr VP and Head - Brand Marketing Communications, HDFC Bank to address OAC 2024

In OOH News By M4G Bureau - July 10, 2024

Ashish Morone joins a panel on the theme ‘Is DOOH ticking all the boxes for brands?’

Ankur Malhotra, Head of Marketing & Omni-Channel Strategy, Bridgestone India to address OAC 2024

In OOH News By M4G Bureau - July 09, 2024

Ankur Malhotra joins a panel on the theme ‘How to get brands to show more love for OOH?’

‘AI is a learning, generative element of intelligence that needs to be harnessed judiciously’

In Gallery By - July 09, 2024

Ocean Outdoor Group CEO Designate Stephen Joseph speaks about the growing role of AI and automation in OOH advertising, in conversation with Rajiv Raghunath

Aniruddha Haldar, SVP – Marketing, Scooters, Commuter Motorcycles & Corporate Brand, TVS Motor Company to speak at OAC 2024

In OOH News By M4G Bureau - July 08, 2024

Aniruddha Haldar will be speaking on ‘Connecting with consumers countrywide: The OOH experience’

Rahul Tandon, Business Head (Industrial & Commercial), BPCL to speak at OAC 2024 in Bengaluru

In OOH News By M4G Bureau - July 05, 2024

Rahul Tandon will be sharing his perspectives on the theme ‘Is DOOH ticking all the boxes for brands?’