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Times OOH expands into mall advertising in Mumbai & Indore
In OOH News By Sakshi Sanghavi - June 04, 2024
These upscale malls attract premium shoppers, providing a diverse audience with ample time to engage with brand messages.
Ocean Outdoor announces Group CEO succession
In OOH News By Rajiv Raghunath - June 03, 2024
Current COO and CFO Stephen Joseph appointed Chief Executive Officer; Tim Bleakley to become Chairman upon transition in January 2025
Mera Hoardings partners with ICC to promote T20 World Cup globally
In OOH News By M4G Bureau - June 03, 2024
The International Cricket Council (ICC) has partnered with Mera Hoardings to promote the T20 World Cup on OOH formats on a global scale. This collaboration aims to raise awareness for the T20 Cricket World Cup in the USA, Guyana, and Barbados, where the matches are being played.
Times OOH relays ICC Men’s T20 World Cup real-time updates on its airport media, attracts diverse brand engagements
In Campaigns By Sakshi Sanghavi - June 03, 2024
Real time cricket score updates on media at 9 airports
Raise accountability standards for OOH: Experts at Goafest 2024
In OOH News By M4G Bureau - June 03, 2024
The panel also discussed strategies for OOH adaptation to an ever-evolving media landscape
Aatika Ansari, Head of Marketing and Digital, Pernod Ricard India, joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - May 31, 2024
“OAA strives to recognise good creative work,” says Aatika
Experiential advertising is the future
In Viewpoints By - May 31, 2024
Saibal Gupta, Managing Partner & CEO, Xperia Group asserts that experiential advertising complemented by highly creative content will progressively edge out conventional mode of OOH advertising in major markets.
Goafest 2024: Rapport wins Gold for Innovative Use of Out of Home at the Abby One Show Awards
In OOH News By M4G Bureau - May 30, 2024
Mindshare bags Gold for innovative Use of Activation
Joy Bhattacharjya, CEO - Prime Volleyball League, Sports Analyst to conduct The Quintessential OOH Quiz at OAC
In OOH News By M4G Bureau - May 30, 2024
The open quiz contest will have the participation of all OAC 2024 delegates; attractive prizes for winner & runner-up
Ocean Outdoor & MC Saatchi invite the people of UK to support The Big Help Out
In Digital OOH By M4G Bureau - May 29, 2024
The OOH campaign is appearing across Ocean’s The Loop networks in Manchester, Birmingham and Edinburgh and on selected large format screens in 10 UK cities.