Mera Hoardings partners with ICC to promote T20 World Cup globally

Mera Hoardings has established a partnership with the International Cricket Council (ICC) to promote the Men’s T20 World Cup on a global scale. The in a statement issued to media states: “Our team of specialists and collaborators possesses extensive experience in working across various global sports, providing us with a multifaceted perspective to address marketing brand challenges. We have successfully contributed to ticket sales and stadium attendance through outdoor media campaigns for top-tier sports competitions and events worldwide. Our collaboration with Olympic association, BCCI, World Kabaddi, World Table Tennis, and Badminton World Federation reflects our esteemed position in the industry.” 

Mera Hoardings has now joined forces with the ICC to promote the T20 World Cup through indoor and out-of-home formats across the USA, Guyana, and Barbados for ticket sales campaigns, as well as in countries like India and Canada for fan park campaigns across all outdoor media formats.

“We are strategically implementing ICC T20 World Cup out-of-home campaigns in prominent locations near airports, stadiums, and major hubs across the USA, Guyana, and Barbados. Our team is excited about collaborating with the ICC team across different time zones and with individuals from diverse countries. We take pride in our journey, having evolved from grassroots to a global level," said Saikrishna Gajavelly, Founder & Chairman Mera Hoardings.