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Kedar Ravangave, Head – Marketing, Brand & Category Amazon India to speak at OAC 2024 in Bengaluru
In OOH News By M4G Bureau - June 11, 2024
Kedar Ravangave will address the convention on the theme: ‘Unboxing OOH for great brand outcomes’
The now, next, and wondrous future of OOH
In OOH News By Vasant Jante - June 11, 2024
Innovation expert Dino Burbidge speaks the ever-evolving landscape of OOH advertising, powered by interactive technologies
‘Automate to enhance OOH measurability, accessibility’
In OOH News By Vasant Jante - June 11, 2024
Annie Rickard, Manging Partner of OOH Capital, steers a panel discussion on "Why Automate and Why Now?", with Ben Milne, Global Head of OOH Business, dentsu, Emma Hegg, Group Director – Platform Strategy, oOh! and Gavin Lee, Sr Director – Product, Broadsign
Talon signs up Raeem International as exclusive partner agency in Pakistan
In OOH News By Rajiv Raghunath - June 10, 2024
As a Talon partner agency, Raeem International will have a multi-market campaign launch capability for Pakistan marketers..
'Data, tech, creativity power OOH transformation'
In OOH News By Vasant Jante - June 10, 2024
Sylvain Le Borgne, Group Chief Data Officer of JCDecaux, spoke about using data to boost profits at the recent WOO global congress in Hong Kong
‘Robust OOH metrics key to transparency, trust, collaboration’
In OOH News By Vasant Jante - June 10, 2024
Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
Amit Sinha, Associate Director - Brand & Marketing, PNB MetLife India Insurance joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - June 10, 2024
“OAA is doing a wonderful job in recognising and celebrating outstanding creativity & innovation in the OOH domain,” says Amit Sinha.
Girish Ahuja, Head of Marketing, H&R Johnson joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - June 07, 2024
Girish Ahuja speaks about OOH & creativity and the relevance of OAA.
‘OOH has unique ability to deliver high-impact visuals’
In OOH News By Vasant Jante - June 07, 2024
Jas Cai, Media Director and Chief Expert at Huawei Consumer Business Group presented an insightful session on ‘How OOH media can enhance the consumer’s mindset’ at the WOO Global Congress in Hong Kong
MOMS, DS Group achieve a spot in Limca Book of Records with Pulse of the Sky campaign
In OOH News By Sakshi Sanghavi - June 07, 2024
The record was set by flying 1150 vibrant kites across 1.2 kilometres in a straight line