BBMP Advertisement Bylaws 2024 to be unveiled shortly

In OOH News By M4G Bureau - July 16, 2024

The urban local body sets sights on significantly augmenting its revenues from outdoor advertising

WB urban affairs deptt places curbs on outdoor advertising in different locations as under draft ad & signage policy

In OOH News By Sakshi Sanghavi - July 11, 2024

Outdoor ads will be prohibited in areas such as national parks, district forests, water bodies, historical monuments, among others

Indian ad industry revenues to hit Rs 1.2tn in 2024; OOH revenue will increase +16%: MAGNA

In OOH News By M4G Bureau - June 24, 2024

Government push on infrastructure and urbanisation will boost OOH inventory especially premium formats

Next Stop: Innovation! Elevating bus shelters with LED display technology

In OOH Solutions By Sakshi Sanghavi - April 11, 2024

Xtreme Media revolutionises urban transit in Guwahati with smart LED displays at bus depots, in association with Prodigy Communications and Marketing Pvt Ltd

Wakefit wakes up Bengaluru: Navigating success with hyperlocal marketing

In Campaigns By Sakshi Sanghavi - March 28, 2024

In Bengaluru's urban expanse, the Wakefit Sofa ad shines on gantries, inviting all to experience its unmatched comfort and style

‘Cape Town successfully balances outdoor signage expansion with preservation of city’s natural and cultural heritage’

In OOH News By Rajiv Raghunath - March 14, 2024

Ald. Andrews, Deputy Mayor of Cape Town emphasises the pivotal role of OOH in shaping urban landscapes and fostering economic prosperity throughout Africa.

Srishti Group bags sole rights for audio OOH on Chennai Suburban Railway network

In OOH News By Rajiv Raghunath - March 05, 2024

The rights have been awarded by Southern Railway for a period of 5 years

PPDS officially enters Outdoor LED Display market

In OOH Solutions By M4G Bureau - January 30, 2024

Launches 10,000 nit, Ultra High Bright, Philips Urban LED 6000 Series at ISE 2024 in Barcelona

Digital cheer for urban millennials: Honor Smartphone & TagTalk Media's 2-wk holiday fiesta for Honor 90 5G

In Digital OOH By M4G Bureau - December 21, 2023

Campaign has been rolled out in major metros that include Delhi, Mumbai, Bengaluru, and Pune, on 200+ displays

Saudi Arabia’s AlArabia Outdoor Advertising, SCAI alliance to establish, operate billboards in Riyadh

In OOH News By M4G Bureau - October 27, 2023

The project will harness AI, other advanced techniques to deliver an innovative digital advertising industry that contributes to improving the urban landscape of the city within the framework of Vision 2030 goals.