Johnnie Walker to go miles with #TheTravellingBillboard

In Campaigns By Pray Jani - November 01, 2019

The brand unveils the latest campaign with a message to explore and discover new terrain through influential travel photographers

W brand appreciates Women in you this festive season

In Campaigns By Bhawana Anand - October 31, 2019

Shot in Leh Ladakh, the campaign covered across the nation to capture the market share during festive season

CupShup appoints Sanjay Nanavare as VP - Business Development

In OOH News By M4G Bureau - October 30, 2019

Prior to CupShup, Sanjay was the Deputy General Manager at Khushi Advertising Ideas

TaxiTop takes data driven approach for cab branding

In OOH News By Pray Jani - October 30, 2019

A Kolkata based start-up enters in the transit business offering DOOH with economical costing

‘OOH an organic choice in our media planning’: Sagar Kocchar

In Viewpoints By Bhawana Anand & Pray Jani - October 29, 2019

Sagar Kochhar, Chief Marketing Officer, Rebel Foods highlights the tangible outcomes from OOH advertising and the media preferences of the brand

WR’s maiden ‘Promotion on Wheels’ special train goes Housefull

In OOH News By M4G Bureau - October 22, 2019

Branded by M/s Fox Star Studios, a special train has been rolled out for promotion & publicity of Art, Culture, Cinema, Television, Sports etc

Tanishq revives Diwali tradition with Virasat Collection

In Campaigns By M4G Bureau - October 22, 2019

A leading jewellery brand launched a new OOH campaign marking one of the most anticipated festivals of the year, Diwali

DOOH will grow as brands opt for omni-channel marketing: Barry Frey

In Digital OOH By Rajiv Raghunath - October 18, 2019

Also, programmatic OOH buying is gaining momentum, he says

FMCG & Automobile categories are bigger takers for audience mapping

In OOH News By Pray Jani - October 17, 2019

Expanding their audience profiling avenues, RadioLocus sees brands being enthusiast about OOH ROI

V-Guard crafts grand presence with 25,000 sq. ft. branding across West Bengal

In Campaigns By Ria Banerjee - October 16, 2019

Executed by Chennai-based Podhigai Ads, V-Guard’s OOH campaign revived the traditional Puja style along with strategically promoting its products