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4572 News Found
Dentsu Aegis Network, Northpoint Centre of Learning launch OOH course
In OOH News By VJ Media Bureau - July 08, 2015
Designed to develop future OOH managers, the programme is designed to give a thorough working knowledge of OOH advertising and communications including retail, rural and experiential activities and how they are all inter-related
Smita Jha to set the tone for OAC 2015 deliberations
In OOH News By VJ Media Bureau - July 07, 2015
Smita leads the Entertainment & Media Practice at PwC India. She has over 21 years of media experience in this sector and leads projects in consulting relating to strategy -- entry, growth & expansion, business planning, operational efficiencies, cost reduction and regulation for media companies.
Zoom TV projects big picture on Mumbai streets
In Campaigns By VJ Media Bureau - July 07, 2015
Bright Outdoor Media has executed the campaign in Mumbai, using a mix of hoardings, bus shelters, bus back panels and platform boards
R S Sodhi to deliver the valedictory address at OAC
In OOH News By VJ Media Bureau - July 02, 2015
Rupinder Singh Sodhi, Managing Director of Gujarat Cooperative Milk Marketing Federation Ltd (Amul), India's largest food products organisation with a turnover of around Rs 20,733 crore, will speak about the opportunities and challenges that underlie consumer engagement in the country, and how advertising can realise the goal while being socially responsible
Times OOH introduces toll free number for brands to access one-stop solutions
In OOH News By Preethika Kotian - July 01, 2015
This number will act as a bridge for brands to connect with the right audience at the right time and location. A plethora of brand solutions are thus in the brand basket by just making a call to the toll free number
Dhara goes big on OOH to promote'Kachi Ghani' brand
In OOH News By Bhawana Anand - June 29, 2015
The one-month campaign was designed and executed by DDB MudraMax
Tata Communications wraps Heathrow Express
In OOH News By Bhawana Anand - June 26, 2015
The brand plastered the Heathrow Express entire fleet of trains and will also be using on-board digital screens and TV-spots alongside digital airport panels and cross track advertising to create high visibility at station
IOAA Executive Council elections in end-August
In OOH News By VJ Media Bureau - June 25, 2015
The Association plans to initiate the setting up of Regional Councils and will call for direct membership to IOAA for media companies in various cities
Hiree.com goes outdoor to call out job-seekers
In Viewpoints By M4G Bureau - June 25, 2015
Hiree.com and Coral media bring in a merger of transit and billboard mediums to reach out to the TG
Mother Dairy Pours Out'Dailycious' In Outdoor
In Campaigns By Preethika Kotian - June 23, 2015
MOMS executed the campaign for the brand through multiple formats, including a touch of special effects to grab the attention of the audiences.