Ola's'#Do Your Share' campaign tracks carbon emissions across Mumbai, Delhi & Bangalore

In Campaigns By Nabamita Chatterjee - August 16, 2016

The unique'Billboard' will track real time carbon emission levels saved in the city and the 15 day campaign is powered by WRI, aiming at encouraging sustainable mobility.

DOOH product'doohfa' wins across three innovation categories in the Australian Business Awards 2016

In Digital OOH By Nabamita Chatterjee - August 16, 2016

The awards recognise OFA's achievements in the out-of-home industry through the research and development of doohfa.

Dentsu Aegis Network announces rebranding of Dentsu Branded Agencies

In OOH News By Satarupa Chakraborty - August 11, 2016

Dentsu Aegis Network has rebranded and renamed its sub-agencies for better bridging between global and national network.

Century Ventures bags advertising rights of trolleys at Kolkata Airport

In OOH News By Satarupa Chakraborty - August 11, 2016

Century Ventures bags branding of 3200 trolleys of Kolkata airport and is looking at acquiring branding rights of all airports of eastern India.

Kabali roars on Mumbai streets

In Campaigns By Satarupa Chakraborty - August 11, 2016

As part of Kabali's promotion, premium cars and walls of Mumbai were adorned with actor Rajnikanth's branding.

Vodafone conserves rainwater through billboards

In OOH News By Satarupa Chakraborty - August 10, 2016

In a unique initiative towards social responsibility, telecom major Vodafone merges the concepts of OOH advertising and rainwater harvesting.

In-store Asia 2016 reaches out to retail fraternity through OOH

In OOH News By Satarupa Chakraborty - August 01, 2016

In-Store Asia 2016, to be held from August 4-6, 2016 at Pragati Maidan, makes its presence felt through traditional outdoor formats and metro rail media in different parts of Delhi.

Craftsvilla goes outdoor for their new communication

In Campaigns By VJ Media Bureau - August 01, 2016

Kinetic India executed the Craftsvilla campaign across seven towns including Delhi, Ahmedabad, Lucknow, Chandigarh, Ludhiyana, Indore and Jaipur.

Airtel's Open Network campaign goes innovative with OOH

In Campaigns By Nabamita Chatterjee - July 27, 2016

To engage the customers and give them an on-the-spot experience of the Open Network interface, a human-size interactive touch-screen was placed in a bus shelter in Nehru Place, a business hub in Delhi.

CASHurDRIVE surprises in-flights passengers with cookies

In OOH News By Satarupa Chakraborty - July 25, 2016

CASHurDRIVE, a renowned name for in-flight branding, recently executed a sampling promotion for a newly-launched cookie brand from a FMCG giant in flights.