Results For "advertising"
1821 News Found
‘Moderate the cost of tendered ad contracts for viability of OOH media ops in Delhi’
In Viewpoints By M4G Bureau - April 18, 2024
Amit Kapoor, CEO, US Advertising says the prevailing high rates at which ad contracts are awarded by the municipal body in Delhi is hurting the media owning business.
Kaushik Shah, Chairman and Founder, Kaushik Outdoors to address Gujarat Talks OOH on April 23 in Ahmedabad
In OOH News By Sakshi Sanghavi - April 18, 2024
Kaushik comes with over 24 experience in the outdoor advertising industry in Gujarat
Dinesh Panjabi, Regional Director - West, Rapport Advertising to join Gujarat Talks OOH panel on planning & buying
In OOH News By Sakshi Sanghavi - April 18, 2024
The conference will take place in Ahmedabad at Courtyard by Marriott (Satellite Road)
Lamar Advertising and Boys & Girls Clubs of America in year-long DOOH partnership
In OOH News By Rajiv Raghunath - April 17, 2024
As with Make-A-Wish in 2023, Lamar will donate digital billboard space throughout the year to drive awareness of national and local programs and support recruiting and fundraising efforts
‘It’s business as usual in Delhi OOH market’
In Viewpoints By M4G Bureau - April 16, 2024
Pawan Bansal, COO, Jagran Engage says that healthy participation of regional and local brands might have given the impression that share of national brand advertising in this market has come down
‘Gujarat is a very important market’
In Viewpoints By M4G Bureau - April 15, 2024
“The rich heritage, cultural vibrancy, and high affluence amongst the consumers make the state very attractive for OOH advertising," remarks Vinkoo Chakraborty, President of Rapport Chrome as she offers her insights on the Gujarat OOH market.
Nashik OOH industry body sets exemplary standard for self-regulation
In OOH News By Sakshi Sanghavi - April 12, 2024
The Nashik Outdoor Advertising Welfare Association fought as one to coerce the city’s municipal body to end serious deviations in the outdoor advertising contract awarded to a single operator, and is now on the war-path to ensure the parties responsible for the malpractices are brought to book
Central Force completes Plan B OOH commissioned study to deliver OOH audience impressions data for Singapore market
In OOH Solutions By Rajiv Raghunath - April 12, 2024
The Central Force data allows Plan B OOH to precisely state weekly or even daily impressions plus impressions per spot played, to support programmatic Digital OOH buying on a CPM basis.
Apurva Sircar, Senior VP and Head - Marketing, Bandhan Bank joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - April 10, 2024
Creativity is paramount to OOH advertising, propelling brands to captivate audiences through innovation, says Apurva
Chitra OOH takes up ‘Powered By’ sponsorship of Gujarat Talks OOH conference coming up in Ahmedabad on Apr 23
In OOH News By M4G Bureau - April 08, 2024
Gujarat Talks OOH conference will draw the attention of brands and buyers operating at the national level to the out of home (OOH) advertising opportunities at the state level, and help build a collaborative approach among the media owners operating within the state or region