Results For "VER"
3269 News Found
Michael Provenzano to speak on OOH going global, Jean-Christophe Conti on pDOOH 2.0 at WOO Global Congress
In OOH News By M4G Bureau - May 21, 2024
Michael Provenzano will provide a comprehensive guide to preparing for and capitalising on the growing demand for cross-border advertising placements
IOAA reassures support to Maharashtra Govt, BMC for audit & regulation of hoarding structures in Mumbai
In OOH News By M4G Bureau - May 20, 2024
“We prioritise safety and diligently promote compliance among our members,” states IOAA Chairman Pawan Bansal
‘Creativity extends beyond just innovations, creativity is a mindset.’
In Viewpoints By Sakshi Sanghavi - May 20, 2024
“Embracing creativity in every campaign can uplift India's OOH landscape and leave a lasting impression on viewers.” says Roshan Rawat, General Manager & Creative Head, Times OOH
Menaka Menon takes charge as President & Managing Partner - Growth & Strategy of DDB Mudra South
In OOH News By Sakshi Sanghavi - May 17, 2024
Menaka has spent over 15 years in advertising with stints at agencies such as FCB, VML, and Leo Burnett.
‘It’s all about creatively managing space’
Vincent Lam, Founder, Chairman of the Board and CEO, Asiaray Media Group speaks about his pioneering space management concept and how that delivers greater value to advertisers. Edited excerpts of the interview with Rajiv Raghunath
Kanika Kalra appointed as the Regional Marketing Director, Health & Nutrition at Reckitt - South Asia
In OOH News By Sakshi Sanghavi - May 17, 2024
Previously Kanika has worked with Snapdeal, Unilever in Personal Care, and Pepsico as well as GSK Consumer.
‘Rural marketing needs a sustainable, scalable model’
In Viewpoints By M4G Bureau - May 16, 2024
Rural Marketing veteran Sandip Bansal, who was heading Rural Practice at GroupM, has moved on from GroupM and is planning a new rural marketing initiative. In an exclusive conversation with Media4Growth, Sandip talks about the huge potential that can be tapped in the rural market for brand marketers.
Hoarding crash – throwing caution to the winds
In OOH News By Vasant Jante - May 14, 2024
The hoarding crash at Ghatkopar in Thane, Maharashtra reveals how structural stability of sites when overlooked can have such severe consequences, asserts Vasant Jante
Ocean Outdoor unveils The Loop at Battersea Power Station
In Digital OOH By Rajiv Raghunath - May 07, 2024
Launch partners include Under Armour, Pepsi, Universal and R.E.M. Beauty
Brand marketer Archana Aggarwal, formerly with Airtel, joins OAA 2024 Jury
In OOH News By Sakshi Sanghavi - May 07, 2024
“OOH is regaining relevance as brands seek to leverage its unique ability to reach consumers in real-world environments,” says Archana Agarwal.