Global OOH leader Matthew Dearden to address OAC 2019

In OOH News By M4G Bureau - June 13, 2019

Matthew Dearden will be addressing the Outdoor Advertising Convention (OAC) on the theme 'The Global OOH trends -- key takeaways for Indian OOH business’

‘Key to success in OAA 2019 contest’

In Viewpoints By M4G Bureau - June 13, 2019

Jiveshdeep Singh Sandhu, an eminent marketer with cross-industry experience, shares his experience of being on the Jury of Outdoor Advertising Awards (OAA) contest, and what to keep in mind while submitting the entries to the OAA 2019 contest

Storm warning sees Rajkot & Jamnagar OOH media being dismantled as precautionary measure

In OOH News By Bhawana Anand - June 13, 2019

The respective corporations have issued notice to avoid any possible casualty and the regional media owners are adhering to it

PATTISON Outdoor onboards Broadsign for network optimisation

In Digital OOH By Rajiv Raghunath - June 12, 2019

The partnership to enable dynamic content delivery, yield optimisation, and programmatic capabilities across PATTISON’s 4,000 screens in Canada

Podhigai Ads rolls out new initiatives to benefit media owners & clients

In OOH News By Ria Banerjee - June 12, 2019

The Chennai-based OOH firm has launched online payment options and Lease Your Media option on their website, which brings both parties involved on a common ground

SDMC invites bid for unipole & toilet blocks

In OOH News By M4G Bureau - June 12, 2019

The tender includes cluster and individual structures of both formats

Wild Stone signs on Ranbir Kapoor

In OOH News By M4G Bureau - June 11, 2019

A set of TVC has already been out with their new ambassador; OOH creative will be charmed with Bollywood superstar

Casio India assigns creative duties to L&K Saatchi & Saatchi

In OOH News By M4G Bureau - June 11, 2019

The agency will be managing Casio India’s integrated communications mandate for the entire watches’ portfolio

Kanpur OOH players sceptical of Nagar Nigam’s response to court order stalling levy of advertisement tax

In OOH News By Bhawana Anand - June 11, 2019

The local body has apparently set up an in-house committee to explore alternative ways to levy additional fees on outdoor media in the city

JadeBlue innovatively drives home environmental message

In Campaigns By Bhawana Anand - June 11, 2019

Cut-outs of the Blue Humpback Whale were out up on the roads in Ahmedabad with a cautionary message on global warming