Are there no takers for public utilities?

In OOH News By Bhawana Anand - June 20, 2019

Even as Smart City projects come up focusing on public conveniences; these utilities are yet to find a strong foothold as advertising formats in brands’ budget and mindset

Mastercard enables virtual live soccer excitement for children in cancer treatment

In Campaigns By M4G Bureau - June 20, 2019

The unique initiative brings together young cancer patients with their Soccer idols using robots during a friendly match between Brazil and Honduras

DMRC invites bids for advertising rights inside Metro stations

In OOH News By M4G Bureau - June 19, 2019

The tender is to allot exclusive advertising rights inside selected Metro stations on Line-3&4 (Blue Line) of the DMRC network in two separate schedules

LG brings next-gen Outdoor Digital Signage Display in USA market

In OOH Solutions By M4G Bureau - June 18, 2019

Designed for excellent reliability in various climates and seasons, the LG XE4F series features a high operating temperature range from -22°F to 122°F

Famous Innovations Founder & CCO Raj Kamble to address OAC 2019

In OOH News By M4G Bureau - June 18, 2019

Raj Kamble will speak on the theme ‘How creatives can transform OOH’

Global OOH leader Matthew Dearden to address OAC 2019

In OOH News By M4G Bureau - June 13, 2019

Matthew Dearden will be addressing the Outdoor Advertising Convention (OAC) on the theme 'The Global OOH trends -- key takeaways for Indian OOH business’

‘Key to success in OAA 2019 contest’

In Viewpoints By M4G Bureau - June 13, 2019

Jiveshdeep Singh Sandhu, an eminent marketer with cross-industry experience, shares his experience of being on the Jury of Outdoor Advertising Awards (OAA) contest, and what to keep in mind while submitting the entries to the OAA 2019 contest

Honda’s new Activa 125 BSVI to go full gear on OOH

In OOH News By Bhawana Anand - June 13, 2019

Promotions for the new launch will begin around the sales push slated for the end of Q2 this year

Mark Metro Group acquires exclusive media mandate for Central Subway in Chennai

In OOH News By Ria Banerjee - June 13, 2019

Besides exclusive rights for 32 Chennai metro stations, the OOH firm has introduced new media in the Central Subway

Podhigai Ads rolls out new initiatives to benefit media owners & clients

In OOH News By Ria Banerjee - June 12, 2019

The Chennai-based OOH firm has launched online payment options and Lease Your Media option on their website, which brings both parties involved on a common ground