Results For "UP"
2212 News Found
99acres.com all keyed up to deepen consumer connect
In Campaigns By Bhawana Anand - June 01, 2015
Span Communications designed and executed the multi-city campaign
'OOH is ideal for hyper-localising campaigns'
In Viewpoints By M4G Bureau - June 01, 2015
Kotak Mahindra Bank, one of the largest private banks in the country, runs highly innovative outdoor advertising campaigns to connect with its target audience. The bank leverages the OOH medium to effectively localise its messaging to consumers. Karthi Marshan, Sr. EVP & Head - Group Marketing, Kotak Mahindra Bank, talks about the bank's approach to OOH advertising in conversation with Rajiv Raghunath of Outdoor Asia. Edited excerpts:
Vodafone chugs into Udaipur railway station with elaborate branding
In Campaigns By VJ Media Bureau - May 18, 2015
The telecom major has taken up extensive media at the Udaipur station for a quarter beginning April 1 and would consider extending the branding period if the business demands it.
CASHurDRIVE teams up with Crayons Advertising
In OOH News By Bhawana Anand - May 13, 2015
CASHurDRIVE's will offer a bouquet OOH solutions including traditional OOH offerings to Crayons Advertising's clients
DDB MudraMax gets a new leadership structure
In OOH News By VJ Media Bureau - May 11, 2015
As part of the realignment exercise, the new leaders at DDB MudraMax include Sathyamurthy Namakkal, Aneil Deepak and Sameer Mehta.
OOH leaders draw up growth agenda for TN OOH business
In OOH News By VJ Media Bureau - May 11, 2015
Delegates at the Tamil Nadu Talks OOH! Conference participated in group discussions to come up with recommendations to'Re-Energise Tamil Nadu OOH Industry Growth Engine'
Make PPP projects more industry-friendly: OOH leaders
In OOH News By VJ Media Bureau - May 11, 2015
During a session themed'Can PPP Projects Give OOH Industry a Bigger Footprint Across The State & Improved Profitability', industry leaders of Chennai & ROTN deliberated upon how OOH firms in the region can play a more meaningful role in PPP projects, especially in the infrastructure space
Tamil Nadu Talks OOH! Conference today
In OOH News By VJ Media Bureau - May 08, 2015
Media owners, agency heads and brand marketers to deliberate upon the critical industry growth drivers in the region
Chennai & Rest of Tamil Nadu: Revving up for a smooth takeoff
In OOH News By VJ Media Bureau - May 08, 2015
Progressive outdoor policies, concerted efforts by the industry to project the regional markets and engage national brands, and long-term project partnerships between civic boides and OOH players will provide the much-needed thrust for the OOH industry to board a higher growth trajectory
CP Plus tells outdoor audience that'Uparwala Sab Dekh Raha Hai'
In Campaigns By Bhawana Anand - May 06, 2015
The two–month campaign features an interesting innovation