Results For "UM"
2504 News Found
There's nothing like OOH for Australia Tourism...
In Campaigns By Bhawana Anand - March 26, 2014
It\'s now the turn of the Tourism sector to capitalize on the OOH medium and convert audience into potential travellers. The latest to have done this is Australia Tourism which has built a fancy OOH campaign in association with Brandscope agency. The campaign showcases the unique possibilities in store for tavellers headed towards the land of Kangaroos. Read on to know more...
OOH blockbusters from Movies Now
In OOH News By VJ Media Bureau - March 19, 2014
With the launch of a new pan-India integrated promotional campaign, Movies Now Channel engages with its viewers through different mediums with OOH spearheading it.
Go green and be cost effective
In Viewpoints By M4G Bureau - March 18, 2014
Aditya Sikri, CEO -- Propcare Mall Management (Mantri Square), tells Outdoor Asia what more the OOH industry players can do to drive greater brand usage of the medium in Bangalore.
'OOH, one of the most preferred mediums in the state'
In Viewpoints By M4G Bureau - March 18, 2014
Bidyut Nath, Head - Advertising & Corp. Communications- Dollar Industries Ltd tells Outdoor Asia why the OOH medium really works for the brand in Bangalore and rest of Karnataka.. .
Vodafone goes high on BTL for 3G
In OOH News By VJ Media Bureau - March 12, 2014
The brand has drafted an exclusive BTL plan which includes OOH medium, mall activations and new initiatives like augmented reality and flash mob to promote its 3G plan.
'A state with huge potential'
In Viewpoints By M4G Bureau - March 11, 2014
Anand Poddar, Head - Outdoor Advertising, Lux Industries Ltd, tells Outdoor Asia why the brand rides high on the OOH medium in Karnataka.
'Need a common platform to resolve issues'
In Viewpoints By M4G Bureau - March 11, 2014
Kamal Tandon, CEO, Nalli, throws light on some key issues that need to be resolved in the OOH segment for a brand to leverage the medium in a much better manner in a market like Karnataka.
'Give us well tailored plans with good value sites'
In Viewpoints By M4G Bureau - March 11, 2014
Samar Singh Sheikhawat, Senior VP, United Breweries Ltd, on what issues need to be sorted out for the brand to spend more on the OOH medium in Karnataka and more in a chat with Outdoor Asia..
'Industry rate card will surely help'
In Viewpoints By M4G Bureau - March 10, 2014
In a chat with Outdoor Asia, Cyriac John Joseph, Senior General Manager - Marketing, Brigade Group, tells why the OOH medium works for the brand in Bangalore and what can take it forward.
'Spoilt for choice in Bangalore'
In Viewpoints By M4G Bureau - March 10, 2014
Vinay Chatlani, Chairman,'Soch' -- MD Retail LLP, tells Outdoor Asia how the OOH medium is used for brand recall in Bangalore and other cities in Karnataka.