Results For "UM"
2504 News Found
Dollar ups the visibility quotient for ForceNXT
In Campaigns By Nabamita Chatterjee - February 08, 2016
The brand's outdoor campaign covers maximum area across West Bengal. They have also taken the campaign to Patna, Jaipur and Delhi suburbs, approximately covering 86,000 sq. ft. of outdoor space for the campaign.
Telenor turns patriotic to celebrate Republic Day
In OOH News By Satarupa Chakraborty - February 05, 2016
The telecom service provider changed its logo into a tricolour, to celebrate the Republic Day this year. The brand's hoardings also incorporates a model of the IAF fighter plane to add a dramatic feel to the medium.
High Court nods to MCGM's hike in license fees for hoardings in Mumbai
In OOH News By Satarupa Chakraborty - February 02, 2016
After a legal suit on ever-increasing license fees that lasted for the last few years between Municipal Corporation of Greater Mumbai (MCGM) and hoarding owners of Mumbai, the Bombay High Court has finally taken the side of MCGM. The recent judgement has made tax raises justified.
NDTV & Dettol promote'Banega Swachh India' in the outdoors
In Campaigns By Satarupa Chakraborty - February 02, 2016
Promoting their yearly show,"Banega Swachh Indiaâ€, in association with Reckitt's hygiene solution brand Dettol, NDTV notifies its viewers through a fairly big campaign across Delhi and Mumbai. Executed by Pioneer Publicity, the campaign ran for 10 days till mid-January.
LG's new age display solutions for OOH
In OOH News By Satarupa Chakraborty - February 01, 2016
LG Electronics India Limited (LGEIL) has launched three innovative first-in-technology-kind display solutions that can be used for outdoor media as well as in retail and other premium display requirements.
PNB Housing goes outdoor through bird nests and 3D billboards
In Campaigns By Satarupa Chakraborty - January 21, 2016
PNB Housing Finance has launched a multi-city innovative OOH campaign using a weaverbird's nest which also doubles up as an internet router at Mumbai Airport. The campaign also used some innovative 3D installations around the country. The campaign has been conceptualised by MASH Advertising - A Percept Hakuhodo Group Company.
Active Media launches India's first interactive 3D movie poster
In OOH News By Satarupa Chakraborty - January 19, 2016
Taking movie promotions to a new level through OOH, Mumbai-based Active Media Innovations introduced interactive 3D poster for the film'Ghayal Once Again'. The poster was further promoted in national television at the popular entertainment show, Comedy Nights with Kapil.
Madison OOH wins Tata Motors Outdoor AOR
In OOH News By VJ Media Bureau - January 07, 2016
The agency's specialist unit Platinum Outdoor has won the business in a highly contested multi-agency pitch. With an aggressive product pipeline in place till 2020, Tata Motors is currently gearing up for the launch of its recently showcased hatchback- ZICA.
Madison Media wins media mandate of Policy Boss/Landmark Insurance
In OOH News By Satarupa Chakraborty - January 06, 2016
Madison Media has won the consolidated media mandate of Policy Boss/Landmark Insurance in Mumbai. The estimated spend of the account is over INR 40 crore and the account will be handled by Madison's Mumbai office.
Unconventional solutions without restriction is the need of the hour
In OOH News By Athira Nair - December 28, 2015
A panel discussion at Kerala Talks OOH 2015 spoke on the hurdles for the growth of the state's OOH industry. The panelists pointed out that the emergence of an organised OOH industry is only possible when there are few players controlling the industry and allowing more unconventional and innovative solutions.