Results For "RTI"
2413 News Found
Lamar Advertising appoints Andy Querin as Executive Director of National Sales in Canada
In OOH News By M4G Bureau - January 06, 2023
Andy Querin will drive growth of Lamar’s Canadian transit network, bringing new consumer engagement opportunities for advertisers
Meta runs into rough weather with EU ruling on use of user data for targeted advertising
In OOH News By M4G Bureau - January 05, 2023
The emerging scenario could reinforce the positioning of one-to-many media like DOOH in the longer run
Adway bags ad rights at Kathgodam railway station
In OOH News By M4G Bureau - January 05, 2023
Adway is part of Dehradun-based Adorn Advertising Agency
‘It pays to go big on diversity of talent’
In Viewpoints By - December 27, 2022
The OOH industry needs change-makers, people who have a larger vision and the skills to articulate and communicate that vision, writes Fabian Trevor Cowan, Founder of 1BB & an Independent D/OOH Consultant. Fabian was earlier Country Head of Posterscope India, the specialist agency that he was associated with as early as 2011.
Italian startup Sunspeker transforms solar panels into OOH advertising media
In OOH Solutions By M4G Bureau - December 26, 2022
Sunspeker has developed recyclable, customisable graphic covers for solar panels
‘OOH organisations require deeper understanding of adtech applications’
In Viewpoints By Rajiv Raghunath - December 22, 2022
Initially, adtech firms faced challenges in acquiring technical skillsets for developing solutions, but that’s not the case anymore, says Srikanth Ramachandran, Group CEO, Moving Walls. Skillsets are much more required in areas like media product management, sales, and particularly for adoption and application of adtech solutions in OOH business. Edited excerpts of the interview with Rajiv Raghunath.
Nila Spaces opts for roadblock DOOH advertising in Ahmedabad to promote its ‘VIDA’ project
In Digital OOH By M4G Bureau - December 21, 2022
The impactful campaign ran on the entire Times OOH network of 118 DOOH billboards
Amazon Music belts out high decibel ‘Best of 2022’
In Campaigns By M4G Bureau - December 19, 2022
The campaign, rolled by Rapport India, showcases the best of songs by nearly 80 artists
Pikasso Group establishes operations in Italy with classic & DOOH formats, mall & retail advertising
In OOH News By Rajiv Raghunath - December 14, 2022
Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia, says: “The decision to establish Pikasso Italia is strategic and is based on a market study that indicated precise opportunities where our experience can represent an added value. Pikasso Italia is having a long-term objective.”
WOO sets up Global Sustainability Task Force led by blowUP media CEO Katrin Robertson
In OOH News By M4G Bureau - December 12, 2022
"Sustainability is top of the agenda in all aspects of media and marketing right now and it's vital that WOO helps its members make their case to advertisers and legislators,” says WOO President Tom Goddard.