Results For "RTI"
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Wall Graffiti Media transforms wall advertising
In OOH News By VJ Media Bureau - October 13, 2014
Pacific Digital which has introduced Wall Graffiti Media expects widespread adoption of the media in the outdoor space given its aesthetic value and ease-of-deployment
Globally, revenues from digital have doubled in 3 years: Olivier Heroguelle
In Viewpoints By M4G Bureau - October 13, 2014
JCDecaux India has taken affirming steps in the digital OOH space in India by introducing digital assets at Kempegowda International Airport (KIA) Bengaluru where the firm holds exclusive advertising rights. This new array of media includes assets like a mega video wall, 6 digital MUPIs, 16 Pole Mounted Digital MUPI's and 8 digital suspended screens located throughout the Domestic Departure Retail Zone 1, Domestic Security Hold area and Domestic Arrival corridor, respectively.
JCDecaux has rich expertise in managing airport digital media worldwide. However, it wouldn't be wrong to say that the Indian market differs from markets overseas and so there are unique challenges too, springing from advertisers' mind-sets, consumer outlook, local conditions, etc. Olivier Heroguelle, MD, JCDecaux India talks about the company's foray into the DOOH space in India in conversation with Bhawana Anand of Outdoor Asia. Edited excerpts of the interview:
KSRTC passenger traffic is a huge OOH audience: Vishwanath K S
In Viewpoints By M4G Bureau - October 11, 2014
KSRTC's IMTC (Inter Modal Transit Centre) has substantial advertising space, says Vishwanath
'KSRTC Infrastructure Allows Advertisers To Connect With Audiences Across Karnataka'
In Viewpoints By M4G Bureau - October 08, 2014
Vishwanath K S, General Manager - Traffic, Karnataka State Road Transport Corporation (KSRTC), talks about the corporation's transport infrastructure and advertising opportunities. Read on.
BMTC advertising options will increase once we launch our ITS: Ekroop Caur
In Viewpoints By M4G Bureau - October 07, 2014
Dr Ekroop Caur, Managing Director of Bangalore Metropolitan Transport Corporation (BMTC), shares her outlook on outdoor advertising in conversation with Rajiv Raghunath. Edited excerpts of the interview:
Times OOH showcases biz at DND Flyway, Delhi Metro Violet Line, Yamuna Expressway
In OOH News By Bhawana Anand - October 01, 2014
The event also highlighted several interesting packages related to these marquee properties in Delhi NCR
Atin OOH ties up with Sri Lankan Airlines for seatback branding
In OOH News By VJ Media Bureau - October 01, 2014
Brings on board Sri Lanka's national mobile service provider Mobitel to advertise on the seatbacks
Vivanta launches strategic OOH campaign in the eastern markets
In Campaigns By Nabamita Chatterjee - September 30, 2014
The brand opted for a massive OOH campaign using more than 200 properties including traditional hoardings, flyover pillar brandings, LED board, kiosks and bus-shelters.
Railways open to new & innovation OOH media: Anup Dayanand Sadhu
In Viewpoints By M4G Bureau - September 30, 2014
Dr Anup Dayanand Sadhu, Senior Divisional Commercial Manager, Bangalore Division, South Western Railway, talks about the emerging OOH advertising opportunities that Railways offers, in conversation with Rajiv Raghunath of Outdoor Asia. Edited excerpts of the interview:
B'lore division of SW Railway invites bids for wrapping/painting Rajdhani & Shatabdi trains
In OOH News By VJ Media Bureau - September 23, 2014
Bids invited for display of advertisement through fleet graphic films by full wrapping/painting of the exterior of four rakes of train. No.22691/92 & 22693/94 Rajdhani Express, and one rake of train. No. 12027/28 Shatabdi Express