Results For "PEOPLE"
170 News Found
IKEA urges shoppers to walk the talk on eco care
In Gallery By - April 12, 2019
IKEA’s newest Greenwich store is reportedly its most sustainable ever. In a bid to further reduce carbon footprints, the retail brand has kicked off an outdoor campaign that re-purposes posters as directional signage, with a message that encourages people to travel to the store in the most eco-friendly way: on foot or by using public transport. The campaign has been done by Mother London.
UK’s Engine, Spinal Injuries Association get people to fast-forward ad on Disabled Access Day
In Digital OOH By M4G Bureau - March 18, 2019
The ad ran on Ocean’s full motion Loop network in Manchester
‘Careful! You are being watched’ says Idea campaign
In Campaigns By M4G Bureau - February 26, 2019
The Idea 4G - India ka Live Network campaign aims to alert people on civic rules with live data network
Crayons wins exclusive ad rights for Kumbh 2019
In OOH News By M4G Bureau - December 26, 2018
The outdoor sites are located at prominent locations across the city and about 12 crore people are expected to visit the Kumbh mela
Long-term OOH drive for Decathlon’s new store
In Campaigns By M4G Bureau - December 24, 2018
The strategically located store targets people travelling to Thane, Mumbai and the neighbour state of Gujarat
#RockTheRibbon goes big on full motion screen
In Digital OOH By Rajiv Raghunath - December 01, 2018
Created by St Luke’s Communications, ‘Rock the Ribbon’ is harnessing Ocean’s fibre powered infrastructure to transform people into virtual dancing red
Is BBMP missing large formats for citizen outreach initiatives?
In OOH News By M4G Bureau - November 19, 2018
Social media is the only alternative for the urban local body to engage the people of Bengaluru for the city ranking survey
Another kind of Dutch courage?
In Gallery By M4G Bureau - November 16, 2018
As part of a unique and cheeky campaign rolled out in the Netherlands, Pepsi encouraged people to take a blind taste test comparing Coke and Pepsi
Pepsi uncorks blind taste test in Netherlands
In Campaigns By M4G Bureau - November 16, 2018
The brand encouraged people to take a blind taste test comparing Coke and Pepsi and then retargeted them through programmatic DOOH advertising
‘Creative people need to study OOH in depth’
In Viewpoints By Bhawana Anand - October 22, 2018
Albert Pereira, Chief Digital Director and Co-Founder, Mio Design shares his thoughts on bringing alive OOH campaigns creatively