Another kind of Dutch courage?
by M4G Bureau | Nov 16, 2018
As part of a unique and cheeky campaign rolled out in the Netherlands, Pepsi encouraged people to take a blind taste test comparing Coke and Pepsi
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Coke or Pepsi - Which is the better fizz?
Working with agency Omnicom, soft drinks major Pepsi ran the retargeting effort at shopping malls across major cities in Netherlands, inviting people to take a blind taste test comparing Coke and Pepsi
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