Results For "OPT"
262 News Found
Ultraleap’s touchless tech available on BrightSign platform
In Digital OOH By Rajiv Raghunath - June 09, 2022
Touchless tech now optimised to work on BrightSign’s XT1144 media player for more immersive experiences
Swiftmile teams up with Place Exchange for programmatic options
In Digital OOH By Rajiv Raghunath - May 23, 2022
Swiftmile deploys light electric vehicle (LEV) charging platforms for scooters, e-bikes, and e-mopeds, coupled with a DOOH network
MCD to be unified to improve governance, transparency & optimum resource utilisation
In OOH News By Rajiv Raghunath - April 06, 2022
Municipal Corporation of Delhi, MCD, South Delhi Municipal Corporation, SDMC, North Delhi Municipal Corporation
MOOH solutions firm StreetMetrics launches StreetCity
In OOH News By Rajiv Raghunath - March 24, 2022
StreetMetrics partnered with Voxel Worlds, a realistic proptech design studio, to build StreetCity.
Getting the most out of DOOH inventory
In Digital OOH By - March 01, 2022
In a note, Broadsign explains the use of the new yield optimisation engine for its Broadsign Direct sales and campaign management tool.
Madison World Chairman Sam Balsara to deliver the keynote on ‘The Rise and Rise of OOH’ in India Talks OOH Conference in Mumbai on March 8
In OOH News By M4G Bureau - February 18, 2022
Sam Balsara will share his perspectives on the growth opportunities that beckon OOH/DOOH business in the wake of the medium’s ad-tech adoption, digital transformation, and creative renaissance
Ultraleap launches next-gen camera to complete the transition from touch to gesture
In Digital OOH By Rajiv Raghunath - January 14, 2022
“Using our knowledge of the market and our experience with partners, we’ve created an OOH-specific camera which makes the adoption and integration of touchless technology easy,” says Saurabh Gupta, Product Director for OOH, Ultraleap
In-location experience management platform Raydiant acquires Sightcorp
In Digital OOH By Rajiv Raghunath - January 14, 2022
With the power of Sightcorp’s analytics software, Raydiant’s experience management platform will provide anonymous in-store screen engagement analytics on dwell times, viewers, impressions, and more to help brands increase sales and deliver optimised content while maintaining consumer privacy
OHAAP in tie-up with Moving Walls to give members access to Moving Audiences platform
In OOH News By M4G Bureau - September 13, 2021
OHAAP members will be able to plan static and DOOH campaigns more holistically while adopting a data-first approach to its programmatic campaigns with advanced capabilities such as dynamic ad-content serving, audience retargeting, use of various triggers such as weather and time-belting.
PETA makes a strong case for adoption of stray animals
In Campaigns By M4G Bureau - September 07, 2021
Partners The Media Ant to run a 6-city campaign.