Results For "OOH"
3857 News Found
Mahindra First Choice goes strategic with Fuel Station branding
In Campaigns By M4G Bureau - November 30, 2018
Handled by Glo, the OOH division of Lodestar Universal McCann, the branding has been executed in Mumbai, Delhi NCR and Chennai
LG PuriCare’s new visibility drive takes off at key airports
In Campaigns By M4G Bureau - November 28, 2018
LG has placed its latest range of air purifiers, LG PuriCare, at Delhi, Mumbai and Bengaluru airports
‘OOH enhances the visual appeal of the city landscape’
In Viewpoints By Shradha Mishra - November 27, 2018
Suhas Shinde, Deputy Commissioner, Nashik Municipal Corporation shares his views on how OOH advertising can play a key role in the city’s development
Global spends on DOOH to grow at 10.1% until 2021
In Research By M4G Bureau - November 26, 2018
Spending on traditional sites will start to decline from 2019 while spending on DOOH will continue to rise, according to a WARC report
A sneak peek of ‘Mirzapur’ on OOH
In Campaigns By M4G Bureau - November 26, 2018
Amazon Prime Video creates an OOH buzz across 10 major cities to promote the new web series
Chumbak’s call to go beyond the ordinary
In Gallery By M4G Bureau - November 20, 2018
Chumbak’s 1st campaign, rolled out on OOH, positions the brand character of being quirky and colourful
Focus on safety & aesthetics, says Pimpri Chinchwad MC’s new OOH ad policy
In OOH News By Shradha Mishra - November 20, 2018
The policy drafted on the basis of a study calls for controlled use of large media to reduce clutter
‘DOOH revenue growth will outpace all other media’
In Viewpoints By Rajiv Raghunath - November 19, 2018
Bill Fordyce, CEO of Dubai-based BackLite Media, talks about the shape of things to come in the Gulf market, especially on the DOOH front
IOAA assures key support to Punjab players on tax & payment issues, neutralising illegal media
In OOH News By Bhawana Anand - November 19, 2018
IOAA organised a meeting in Zirakpur, Punjab with media owners operating in Punjab where the participants highlighted the various issues that have affected the local OOH business
UK’s OOH revenues up 7.3% at £300 million
In Research By M4G Bureau - November 17, 2018
For the first time this year, digital revenues account for 50% of total OOH revenues