Results For "IT"
5943 News Found
‘OOH will stay relevant for time to come’
In Viewpoints By Bhawana Anand - December 12, 2017
Wrogn, a new-fangled brand by USPL, has always outshone its brand identity with striking OOH campaigns. Their last Out-of-Home campaign was one such example of the finest employment of this medium where the format got an engagement, a message and sheer creative thinking
Bareilly OOH set for a makeover under new Mayor’s directive
In OOH News By Bhawana Anand - December 12, 2017
The Mayor has initiated stern against unauthorised and improperly placed outdoor media. The overriding objective of the move is to unclutter the city landscape, which will also benefit media owners who have invested in authorised media
City of Sydney calls for EoI for OOH media rights
In OOH News By M4G Bureau - December 12, 2017
The City of Sydney OOH contract is currently held by JCDecaux which will end by early 2018. Reports suggest that the contract is estimated to be worth between $30 million and $35 million a year
Amazon Prime Video casts the big picture on OOH canvas
In Campaigns By M4G Bureau - December 12, 2017
Planned and executed by Rapport WW, the OOH campaign was launched extensively in Delhi, Mumbai and Bengaluru using a whole gamut of OOH formats at multiple locations; media units near transit networks were strategically used for the campaign
SDMC invites bids for ad rights on unipole sites, toilet blocks, cycle shelters
In OOH News By M4G Bureau - December 12, 2017
Bids to 3 separate tenders to be submitted between December 29 and January 5; SDMC is proactively opening up the advertising avenues in its bids to boost the body’s advertising revenues which have grown significantly over the last year and more
Star Plus promotes TED Talks India with a ‘Nayi Soch’ on carbon emissions
In Gallery By M4G Bureau - December 11, 2017
The innovations entailed use of “Kaalink” -- ink produced with carbon emissions from vehicles – to paint portraits of Bollywood star Shah Rukh Khan who is the host of the TV show; Kinetic India executed the media planning & buying for this campaign
Ola hits the streets to promote auto service offering
In Gallery By M4G Bureau - December 11, 2017
After rolling out its TVC, the brand initiated an innovative 15-day outdoor promotional campaign in Bengaluru and Chennai. The campaign has been planned and executed by OMI
OAC 2018 to be held in Mumbai during July 27-28
In OOH News By M4G Bureau - December 11, 2017
The 14th edition of OAC will be held at the Renaissance Mumbai Convention Centre Hotel, Mumbai; the OAA 2018 awards function will be organised at the same venue on July 28
Star Plus promotes TED Talks India with a ‘Nayi Soch’ on carbon emissions
In Campaigns By Bhawana Anand - December 11, 2017
The innovations entailed use of “Kaalink” -- ink produced with carbon emissions from vehicles – to paint portraits of Bollywood star Shah Rukh Khan who is the host of the TV show; Kinetic India executed the media planning & buying for this campaign
Large format printers in Bengaluru in line of fire as NGT steps up drive against flex
In OOH News By Bhawana Anand - December 09, 2017
The action came in the wake of the outdoor advertising association of Bengaluru seeking a stay on court directive to ban use of PVC flex; industry needs to also look at ushering in eco-friendly fabrics and green processes