Results For "IT"
5950 News Found
Global ad spends in 2018 strongest since 2010
In Research By M4G Bureau - June 22, 2018
Global ad spend remains strong thanks to robust economies -- US +6.4%, China +10%, Russia +12%, India +12.5%; The only traditional media category to show moderate growth in 2018 will be OOH
APN Outdoor assessing JCDecaux takeover offer
In OOH News By M4G Bureau - June 21, 2018
APN Outdoor has been reportedly offered $1 billion; the Australian major is now assessing the acquisition proposal
Ultratech Cement strengthening its brand positioning in Goa
In Campaigns By M4G Bureau - June 21, 2018
The brand ropes in a variety of formats communicating a strong message through a widely spread campaign
‘Come Out and Play’ – that’s the message from Virat Kohli & PUMA
In Gallery By M4G Bureau - June 20, 2018
India’s leading cricketer and captain of the Indian national team, Virat Kohli along with global sportswear brand in the world PUMA gave impetus to the Come Out and Play (COAP) movement with the COAP Play Wagon which travelled around Bangalore with surprise pit stops to set up play areas where people could come out and play a game
‘Connecting with the connected’
In Viewpoints By Gautam Bhirani - June 20, 2018
In a world where even relationships are digitised today, it is vital to assess the impact of OOH on the digitised consumers
Creativeland Asia wins 3 Bronze Lions for Merc campaign
In OOH News By M4G Bureau - June 20, 2018
The metals were won for the Mercedez Benz campaign entries titled ‘Madhubani’, ‘Pattachirtra’ and ‘Warli’
Adidas rewards team spirit this FIFA
In Campaigns By Bhawana Anand - June 20, 2018
Kick-starting the celebration of FIFA World Cup 2018 in an impactful way, the idea of the innovative billboard was to celebrate and reward the spirit of coming together as a team
Adorn Advertising bags rights on new backlit format in Haldwani
In OOH News By M4G Bureau - June 19, 2018
The company has erected ¾ ft of backlit centre poles on the road dividers of the district
BMTC to do away with glass panel branding on buses
In OOH News By M4G Bureau - June 19, 2018
The panels will instead show the names of key places covered on the bus route
Global Sports Commerce acquires Belgian firm BrightBoard
In Digital OOH By M4G Bureau - June 19, 2018
This strategic acquisition has been made to expand GSC rapidly and lend its core sports technologies across the avenues of sponsorship management and fan engagement