Results For "Forward"
49 News Found
“Investing in OOH media has allowed us to reach wider audiences and create a larger impact”
In Viewpoints By Aayush Mohanan - May 30, 2023
Dhimant Bakshi, CEO, Imagicaa World Entertainment, reflects on the company’s 10-year journey, the challenges and the way forward. Excerpts from an interview with Aayush Mohanan
2023 World Out of Home Organization Global Congress set for Lisbon June 7-9
In OOH News By Rajiv Raghunath - November 29, 2022
WOO President Tom Goddard says: "Lisbon 2023 is an opportunity for the industry to look forward and plot our course through a challenging future but one that is full of opportunities”
‘Let’s put pedal to the metal and go fast forward on digital’
In Gallery By - October 27, 2022
Barry Frey, President & CEO of DPAA, shares some of the takeaways from the DPAA Global Summit held in New York on Oct 11, in an interview with Rajiv Raghunath.
Saibal Biswas joins MediBuddy as Head of Marketing
In OOH News By M4G Bureau - June 28, 2022
“The HealthTech space is seeing unprecedented digital transformation and relentless innovation as it marches forward. Looking forward to embracing the new challenge and leveraging my past experiences in creating a distinct identity for MediBuddy,” says Saibal Biswas
‘OOH is a very important touchpoint through which we can reach our consumers’
In Viewpoints By N Jayalakshmi - April 06, 2022
In an exclusive interaction with Media4Growth/Outdoor Asia, Anil Viswanathan, Vice President - Marketing, Mondelez India, a leader in the snacking category, talks about the role of OOH in taking the brand narrative forward, about why the medium must be re-imagined so as to be part of an integrated marketing plan, and more. Presented below are excerpts from the conversation.
Talon in tie-up with Stagwell for global presence in data-driven OOH advertising
In Digital OOH By M4G Bureau - December 20, 2021
Barry Cupples, Talon's Global CEO, says, "Stagwell is one of the fastest-growing and transformative creative services networks and we look forward to our collaboration in fuelling our next stage of growth.”
Broadsign appoints Jonny Richardson as Director, Business Development, APAC
In OOH News By M4G Bureau - November 11, 2021
Richardson will help drive Broadsign’s pDOOH strategy forward, with a particular focus on the local rollout of ad buying platform Campsite
DOOHing it for D’better
In Viewpoints By - July 22, 2021
The McDonalds’s - Burger King moment for DOOH is waiting to happen where forward-looking media owners join platforms that are being created to expand the ecosystem, writes Fabian Cowan, India Head, Posterscope
Chennai Media Owners step forward to avoid casualties during Nivar cyclone
In OOH News By M4G Bureau - November 27, 2020
The outdoor sites taken down on Tuesday will be re-installed after the weather clearance notice from India Meteorological Department
OOH worldwide market projected to grow by US$ 11.1 Billion
In OOH News By M4G Bureau - May 29, 2020
The Traditional market will be reset to a new normal which going forwards in a post COVID-19 era