2nd Gujarat Talks OOH Conference inaugurated, knowledge sessions underway

In OOH News By M4G Bureau - April 23, 2024

Key figures from industry initiate the event, paving the way for discussions on the state's outdoor advertising progress.

Everyday Plastic and Greenpeace UK unveil nationwide OOH campaign tackling UK plastic consumption

In Digital OOH By M4G Bureau - April 23, 2024

The campaign forms part of Ocean Outdoor’s annual Drops In the Ocean programme

Shravil Shridhar, Md, A. Shridhar Group joins the brand panel discussion at Gujarat Talks OOH

In OOH News By Sakshi Sanghavi - April 23, 2024

Shravil will be sharing his insights on how OOH can be leveraged for gaining maximum reach with target consumers

Shaileen Patel, GM - Business Development & Marcom, NK Proteins to join the brand panel at Gujarat Talks OOH

In OOH News By Sakshi Sanghavi - April 20, 2024

Shaileen will be sharing perspectives on how OOH can be leveraged for gaining maximum reach with target consumers

Vivo V30 promises ‘Delight every moment’

In Campaigns By Sakshi Sanghavi - April 20, 2024

The brand campaign highlights the product features

IOAA CEO Praveen Vadhera to speak on leveraging industry’s collective strengths and how that can benefit Gujarat OOH

In OOH News By Sakshi Sanghavi - April 20, 2024

He will also throw light on various industry initiatives that are being planned to strengthen OOH share of client spends

‘Moderate the cost of tendered ad contracts for viability of OOH media ops in Delhi’

In Viewpoints By M4G Bureau - April 18, 2024

Amit Kapoor, CEO, US Advertising says the prevailing high rates at which ad contracts are awarded by the municipal body in Delhi is hurting the media owning business.

Team GB athletes headline Ocean Outdoor campaign marking 100 days to Paris 2024

In Digital OOH By M4G Bureau - April 18, 2024

2,035 Ocean screens showing Olympics related content across Europe

I K Patel, Deputy Municipal Commissioner, AMC, to address Gujarat Talks OOH Conference as a distinguished speaker

In OOH News By Sakshi Sanghavi - April 17, 2024

IK Patel will be sharing his perspectives on how OOH could play a key part in city development

Gatorade’s Turf Finder initiative reaches Delhi’s Chandni Chowk

In Campaigns By M4G Bureau - April 17, 2024

The initiative aims to revolutionise the way India plays sports, uses data from Google Maps to predict public spaces for playing sports