Colours’ Dance Deewane goes all aglow & groovy

In Campaigns By M4G Bureau - June 15, 2019

Two OOH innovations, both with unique creatives, are meant to entice audience to get hooked to the second season of the dance reality show

Toyota’s new Glanza Go Hatchin’ campaign to go on OOH soon

In OOH News By M4G Bureau - June 14, 2019

As a part of multimedia plan, the brand plans to promote new stylish premium hatchback with 360-degree campaign

Colors Cineplex redefines entertainment at Nauchandi Mela

In Campaigns By Bhawana Anand - June 14, 2019

The space offers unique amenities and entertainment options to engage audiences and build experiential recall in Meerut

Greater Hyderabad MC imposes monsoon ban on OOH

In OOH News By M4G Bureau - June 14, 2019

Media owners by and large support the move, though this year a couple of illegal hoardings have been reported in the city despite the ban

‘Key to success in OAA 2019 contest’

In Viewpoints By M4G Bureau - June 13, 2019

Jiveshdeep Singh Sandhu, an eminent marketer with cross-industry experience, shares his experience of being on the Jury of Outdoor Advertising Awards (OAA) contest, and what to keep in mind while submitting the entries to the OAA 2019 contest

Mark Metro Group acquires exclusive media mandate for Central Subway in Chennai

In OOH News By Ria Banerjee - June 13, 2019

Besides exclusive rights for 32 Chennai metro stations, the OOH firm has introduced new media in the Central Subway

Storm warning sees Rajkot & Jamnagar OOH media being dismantled as precautionary measure

In OOH News By Bhawana Anand - June 13, 2019

The respective corporations have issued notice to avoid any possible casualty and the regional media owners are adhering to it

PATTISON Outdoor onboards Broadsign for network optimisation

In Digital OOH By Rajiv Raghunath - June 12, 2019

The partnership to enable dynamic content delivery, yield optimisation, and programmatic capabilities across PATTISON’s 4,000 screens in Canada

Podhigai Ads rolls out new initiatives to benefit media owners & clients

In OOH News By Ria Banerjee - June 12, 2019

The Chennai-based OOH firm has launched online payment options and Lease Your Media option on their website, which brings both parties involved on a common ground

Wild Stone signs on Ranbir Kapoor

In OOH News By M4G Bureau - June 11, 2019

A set of TVC has already been out with their new ambassador; OOH creative will be charmed with Bollywood superstar