Arihant Digi Prints installs EFI-VUTEk 5r

In OOH Solutions By M4G Bureau - May 17, 2018

Arrow Digital’s EFI-VUTEk 5r unit has a speed of up to 5,000 sq ft printing per hour. It is designed to offer the highest image quality at the highest rated throughput speeds along with a range of options at lowest total cost of ownership

Australia’s CDM signs up Media Planet for TaxiLive

In Digital OOH By M4G Bureau - May 16, 2018

Media Planet has become the national media partner for the TaxiLive, an Australian-first platform developed by CDM that displays smart digital billboards on the back of premium taxis

Ocean Outdoor CEO Tim Bleakley to speak at OAC 2018

In OOH News By M4G Bureau - May 15, 2018

Tim Bleakley specialises in media brand building and turnarounds, with experience of leading businesses through private equity consolidation and exit

Broadsign brings on board Adam Green joins as SVP & GM, Broadsign Reach

In OOH News By M4G Bureau - May 15, 2018

Prior to joining Broadsign, Green spent eight years at Google, where he helped grow the company’s cloud-computing division and managed its relationship with Canadian tech giant Shopify

V-Guard’s life-saver for overworked ACs

In Gallery By Ria Banerjee - May 14, 2018

The brand’s country-wide campaign, planned and executed by OAP (India), has covered some 70 cities and towns using over 550 media sites. The campaign highlights a unique solution

V-Guard offers a life-saver for overworked ACs

In Campaigns By Ria Banerjee - May 14, 2018

The country-wide campaign, planned and executed by OAP (India), has covered some 70 cities and towns using over 550 media sites

‘We have a non-traditional approach to OOH’

In Viewpoints By Bhawana Anand - May 12, 2018

Vikas Agarwal, General Manager, OnePlus India says that areas frequented by the brand’s target audience are quite consistent and so the spends will only increase if there are more such locations

Beverage Branding at BQS – Beat the Delhi Heat

In Gallery By - May 11, 2018

Beverage brands make innovative use of JCDecaux’s Citylights network this summer to connect with consumers in Delhi NCR

Beverage category chilling out on Delhi Streets

In Campaigns By M4G Bureau - May 11, 2018

The brands have made innovative use of JCDecaux’s Street Furniturenetwork this summer to connect with consumers in Delhi

Hotstar pads up for ‘The Largest Player Hunt Ever’

In Gallery By M4G Bureau - May 10, 2018

The campaign, planned and executed by The Social Street, consisted of larger-than-life 3D figurines of a batsman’s avatar with the player himself missing -- symbolic of Hotstar’s search for players and asking users to fill in the missing space by playing the game on its IPL platform