Chennai-based Podhigai Ads has executed a week-long campaign for V-Guard from Mahalaya to Dussera in West Bengal

In Gallery By - October 18, 2019

Executed by Chennai-based Podhigai Ads, V-Guard’s OOH campaign revived the traditional Puja style along with strategically promoting its products

DOOH will grow as brands opt for omni-channel marketing: Barry Frey

In Digital OOH By Rajiv Raghunath - October 18, 2019

Also, programmatic OOH buying is gaining momentum, he says

FMCG & Automobile categories are bigger takers for audience mapping

In OOH News By Pray Jani - October 17, 2019

Expanding their audience profiling avenues, RadioLocus sees brands being enthusiast about OOH ROI

V-Guard crafts grand presence with 25,000 sq. ft. branding across West Bengal

In Campaigns By Ria Banerjee - October 16, 2019

Executed by Chennai-based Podhigai Ads, V-Guard’s OOH campaign revived the traditional Puja style along with strategically promoting its products

Pantaloons’ historic touch adds cheer in Pune festive season

In Campaigns By M4G Bureau - October 14, 2019

The brand showcases its deep-rooted love for the city’s culture and tradition

Alcon India keeps sight of its goal, joins hands with khushi to create awareness in cinemas about the gift of good sight

In Gallery By - October 11, 2019

To seek the attention of the cinema audience, a leading eye care brand leaves the audience visibly perplexed

GoJek’s search for engineers ends at OOH

In Campaigns By Bhawana Anand - October 11, 2019

The Super App gives the job-hunting platform avatar to the OOH medium

Ponds DOOH walls writs bold this festive season

In Digital OOH By Ria Banerjee - October 10, 2019

4 LED walls and a live beauty contest, ‘Ponds Pujor Nandini 2019’ were witnessed in the prominent puja pandals across Kolkata

oOh!media launches The Open Awards to recognise OOH heroes

In Digital OOH By M4G Bureau - October 09, 2019

With a combined prize pool of over $1 million, the awards will feature 4 different categories that recognise individuals for their various contributions to charities and communities

Street Talk - A division of Signpost India & Laqshya walk away with EMVIES Awards

In OOH News By M4G Bureau - October 05, 2019

The 19th edition of awards celebrated best work in various media categories including OOH and Activation categories