Smart city project, Metro rail not likely to buoy Ahmedabad OOH business sentiment

In OOH News By Pray Jani - August 29, 2019

OOH operators in the city fear the city transit infra expansion will instead undermine the existing roadside formats

Check out Air Asia destinations on Bengaluru street furniture

In Campaigns By Ria Banerjee - August 29, 2019

Signpost India has executed the promotional campaign for Air Asia in the Central Business Districts of Bengaluru

‘We built trust with our content first approach’

In Viewpoints By Rajiv Raghunath - August 27, 2019

Gautam Bhirani, Managing Director, EyeTalk Media Ventures shares perspectives on the DOOH ecosystem and the key drivers of business growth

EyeTalk Media Ventures, dRSTi Communication launch BizTalk

In OOH News By Bhawana Anand - August 26, 2019

The new conglomerate is a business content-driven, real-time DOOH network BizTalk targeting business hubs

Cornado makes a crunchy presence in Ahmedabad

In Campaigns By Pray Jani - August 26, 2019

Fabricated by Raj Roshan, the innovative Cornado campaign makes a hard to miss presence in prime locations

Cities adjoining Mumbai primed for accelerated OOH growth

In OOH News By Bhawana Anand - August 21, 2019

Navi Mumbai, Thane, Panvel and the stretch along the Mumbai Pune Expressway have seen rapid expansion of OOH business

MMR sees OOH growth in emerging conglomerations

In Gallery By M4G Bureau - August 20, 2019

Navi Mumbai, Thane, Panvel and the stretch along the Mumbai Pune Expressway have seen rapid expansion of OOH business

How a tilt in bus shelters reaped in higher visibility

In OOH News By Pray Jani - August 20, 2019

Ahmedabad based Het Graphics recommended a change in bus shelter screen angle, which led to a Rs 12 crore project drawing in better visibility and redefining the very medium

‘Invest in modernising business processes’

In Viewpoints By Rajiv Raghunath - August 14, 2019

Barry Cupples, Global CEO, Talon underlines the importance of data-driven campaign planning and evidence-based measurement of the medium

SVG Media’s Deven Dharamdasani promoted to CEO

In OOH News By M4G Bureau - August 13, 2019

Additionally, Nitin Sabharwal, former chief business officer - SVG Columbus, has now been elevated to Chief Operating Officer