Dixcy returns to Madison Media Sigma

In OOH News By VJ Media Bureau - August 16, 2016

India's leading innerwear brand Dixcy has once again partnered with Madison Media Sigma with the account of Rs 50 crore for the brand's promotion.

Dentsu Aegis Network announces rebranding of Dentsu Branded Agencies

In OOH News By Satarupa Chakraborty - August 11, 2016

Dentsu Aegis Network has rebranded and renamed its sub-agencies for better bridging between global and national network.

Century Ventures bags advertising rights of trolleys at Kolkata Airport

In OOH News By Satarupa Chakraborty - August 11, 2016

Century Ventures bags branding of 3200 trolleys of Kolkata airport and is looking at acquiring branding rights of all airports of eastern India.

Kabali roars on Mumbai streets

In Campaigns By Satarupa Chakraborty - August 11, 2016

As part of Kabali's promotion, premium cars and walls of Mumbai were adorned with actor Rajnikanth's branding.

Airtel's Open Network campaign goes innovative with OOH

In Campaigns By Nabamita Chatterjee - July 27, 2016

To engage the customers and give them an on-the-spot experience of the Open Network interface, a human-size interactive touch-screen was placed in a bus shelter in Nehru Place, a business hub in Delhi.

CASHurDRIVE surprises in-flights passengers with cookies

In OOH News By Satarupa Chakraborty - July 25, 2016

CASHurDRIVE, a renowned name for in-flight branding, recently executed a sampling promotion for a newly-launched cookie brand from a FMCG giant in flights.

Donald Trump receives green tea from TE-A-ME India in a hilarious mission to"purify” him

In OOH News By Nabamita Chatterjee - July 25, 2016

The brand selected this campaign to be in activity elements like digital and social media and the agency Fisheye Creative Solutions, Bangalore partnered them for the successful execution of the same.

Tata Salt and Dalda contribute to Rathayatra pilgrimage in Odisha

In Campaigns By Satarupa Chakraborty - July 22, 2016

Tata Salt came up with the idea of energy popsicles for devotees and Dalda offered better glimpse of the deity along with branded Prasad containers etc at the fabled Ratha Yatra celebration in Odisha.

AirAsia takes Kabali to the skies

In OOH News By Satarupa Chakraborty - July 18, 2016

In the pretext of superstar Rajinikanth's movie, Kabali, AirAsia flew specially-branded aircrafts and rewarded fans with free tickets.

Chennai Metro attracts more local and international brands

In OOH News By Satarupa Chakraborty - July 18, 2016

With the opportunity to run in a billboard-free city, Chennai Metro Rail attracts an interesting repertoire of local, national and international brands. The inventory is only increasing day by day.