Results For "Ashish"
107 News Found
OOH will make up only 2% of M&E industry by 2020: EY report
In OOH News By M4G Bureau - July 19, 2017
The report titled ’Digital inflection point: Indian media and entertainment’, released at the FICCI-IIFA Global Business Forum in New York, states that the Indian M&E industry is expected to touch USD34.8 billion, witnessing a CAGR of 11.8% over 2016-21
Roda Mehta felicitated with AAAI Lifetime Achievement Award
In OOH News By M4G Bureau - July 17, 2017
Roda Mehta pioneered some of the most outstanding initiatives in the media & advertising industry in India
ENO leverages AR to drive its Freeze Off campaign in 5 cities
In OOH News By M4G Bureau - July 10, 2017
ENO Cooling leveraged augmented reality (AR) for its Freeze Off campaign to create a live interactive brand experience for consumers. The event was organised in a span of 5 weeks at five different metropolitan cities
Carat's Ad Spend Report maintains +3.5% YoY growth for OOH in 2016 globally
In OOH News By Nabamita Chatterjee - September 15, 2016
According to the report released this month, OOH is growing relatively strongly at +3.5% in 2016 and +3.4% in 2017, with stable share of spend of 6.9% in 2016 and 6.8% in 2017.
Interbrand India ropes in Deepali Shirali as Creative Director
In OOH News By Nabamita Chatterjee - April 11, 2016
Her vast repertoire of work spans across varied categories & across brands such as Cadbury, The Tata Group, ITC, Britannia, Unilever India, Godfrey Phillips India, The Essar Group, Ashok Leyland and The Sahara Group amongst others.
Dentsu Aegis Network, Northpoint Centre of Learning launch OOH course
In OOH News By VJ Media Bureau - July 08, 2015
Designed to develop future OOH managers, the programme is designed to give a thorough working knowledge of OOH advertising and communications including retail, rural and experiential activities and how they are all inter-related
Dentsu Aegis Network's psLive Rural bags 3 awards at RMAI
In OOH News By VJ Media Bureau - March 25, 2015
The categories for which psLive Rural won the awards included'Small Budget campaign of the year' (Jaagte Mat Raho, Gold),'Agriculture / Dairy initiative of the year' (Sweetness of Victory, Silver) and'Use of technology - campaign of the year' (Kori se Mulaqat, Bronze)
MTS powers up Jaipur Literature Festival
In Campaigns By Bhawana Anand - February 12, 2015
The brand provided up to 100 Mbps connectivity in the venue for all delegates and also provided free Wi-Fi to customers who walked over to the counter during the week long extravaganza.
Interbrand India appoints Ashoo Advani as Associate Director, Brand Strategy
In OOH News By Nabamita Chatterjee - January 20, 2015
Advani brings to the agency an experience of over a decade in brand communications and strategy development.
Atin OOH pilots'Azaadi Ki Udaan' at Hyd airport
In OOH News By VJ Media Bureau - August 26, 2014
Brands like LIC, Kashish, Pride India and Godrej have participated in the consumer engagement initiative spread over 20 days