JCDecaux putting up 150 animated screens in Chicago

In Digital OOH By M4G Bureau - December 05, 2017

The new digital network of 86-inch LCD screens with 4K resolution includes 118 digital City Information Panels, as well as 32 digital screens on Rapid Transit Bus Shelters, providing unique access to the City of Chicago for the first ever coordinated street furniture public communication network

‘DTC bus is the oldest advertising format in Delhi NCR’

In Gallery By - December 02, 2017

Dr R S Minhas, Deputy Chief General Manager, Delhi Transport Corporation presented how the oldest advertising format of the capital still continues to be pivotal to outdoor advertising in Delhi NCR

Australia’s Telstra payphones to double up as DOOH units

In Digital OOH By M4G Bureau - November 27, 2017

JCDecaux Australia has renewed its partnership outdoor advertising agreement with Telstra for 15 years. This new contract includes 1,800 payphones in the 5 capital cities (Sydney, Melbourne, Brisbane, Adelaide and Perth) covering 64% of the Australian population and 77% of advertising spend

Aditya Birla Capital positions itself as the ABC of all money matters

In Gallery By M4G Bureau - November 24, 2017

Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB

Aditya Birla Capital positions itself as the ABC of all money matters

In Campaigns By M4G Bureau - November 24, 2017

Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB

‘DTC bus is the oldest advertising format in Delhi NCR’

In OOH News By Bhawana Anand - November 22, 2017

Dr R S Minhas, Deputy Chief General Manager, Delhi Transport Corporation presented how the oldest advertising format of the capital still continues to be pivotal to outdoor advertising in Delhi NCR

Air India boards Rapid MetroRail to promote Delhi-Copenhagen flight

In Campaigns By M4G Bureau - September 25, 2017

The branding, launched for a one-month period, was executed by ICONS that handles the Rapid MetroRail advertising rights

‘OOH is primed for accelerated growth’

In Gallery By - September 04, 2017

Noomi Mehta, Chairman, IOAA, pointed out that in the coming years the growth opportunities for the outdoor industry will grow manifold in tandem with the national economy and rapid development.

‘OOH is primed for accelerated growth’

In OOH News By Nabamita Chatterjee - August 04, 2017

Noomi Mehta, Chairman, IOAA, pointed out that in the coming years the growth opportunities for the outdoor industry will grow manifold in tandem with the national economy and rapid development of industrial and business infrastructure that include industrial parks, smart cities, etc.

Dalmia Cement reinforce brand presence in Odisha during Rath Yatra

In Campaigns By Bhawana Anand - July 12, 2017

Showcasing rapid infrastructure development of Odisha along with a life-size chariot, the brand’s fun zone allowed people to get themselves clicked against the backdrop of Bay of Bengal while learning global best practices in house building from industry experts present at the venue.