Aditya Birla Capital positions itself as the ABC of all money matters
by M4G Bureau | Nov 24, 2017
Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB
-
Aditya Birla pillars its new identity
The campaign positions the brand as one stop solution for money issues
-
Aditya Birla executes extensive campaign in 15 cities
The media mix of the campaign includes large format iconic sites
-
Aditya Birla paints the airport red
The iconic digital display builds the brand imagery
-
Aditya Birla creates cluster branding at the airport
The blanket branding at luggage belt was taken to create brand recall
Related Gallery
Advertisement
Comments