Vistara promises a premium travel experience all the way

In Campaigns By M4G Bureau - November 28, 2017

The campaign has been rolled out in Delhi NCR and Bengaluru. With its brand purple hue in the background, the creative of the campaign showcases a comfortable sitting cabin with a smiling passenger that is highlighted with LED lighting on some sites

PM Narendra Modi inaugurates Hyderabad Metro Rail

In OOH News By M4G Bureau - November 28, 2017

The first phase of the Metro rail project connects Miyapur and Nagole, having 24 stations. L&T Metro Rail (Hyderabad) Ltd is the concessionaire for the project. Overall the network is expected to see 17 lakh passenger movement every day

Xtreme Media’s ‘Play’ digital signage media player cut out for DOOH

In OOH Solutions By Amaan Kazmi - November 27, 2017

The ‘Play’ series can be used to manage either few screens for indoor applications or a huge network of displays installed across the city. The XM series can be wired to the screens without much cabling which makes it a robust, compact and economical digital signage media player

Australia’s Telstra payphones to double up as DOOH units

In Digital OOH By M4G Bureau - November 27, 2017

JCDecaux Australia has renewed its partnership outdoor advertising agreement with Telstra for 15 years. This new contract includes 1,800 payphones in the 5 capital cities (Sydney, Melbourne, Brisbane, Adelaide and Perth) covering 64% of the Australian population and 77% of advertising spend

Aditya Birla Capital positions itself as the ABC of all money matters

In Gallery By M4G Bureau - November 24, 2017

Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB

Aditya Birla Capital positions itself as the ABC of all money matters

In Campaigns By M4G Bureau - November 24, 2017

Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB

CureFit urges Bengaluru to ‘Eat Fit’, offers healthy discount

In Gallery By M4G Bureau - November 23, 2017

The app based company has unveiled a series of innovations in high traffic density areas of the city like the Outer Ring Road to promote the app and also highlight the discount on offer to consumers

Sun Sign & Technologies introduces Starflex PVC free media

In OOH Solutions By Bhawana Anand - November 23, 2017

This material has been rolled out in the Indian market for testing to check its application and sustainability, with particular focus on the Raipur market where the state government has called for a ban on PVC flex

Orango Solutions wrests exclusive rights at Udaipur airport

In OOH News By Bhawana Anand - November 23, 2017

The media owning firm having won the advertising rights at the airport for 10 years is planning to install top quality media formats that readily connect with the air travelers, many of whom are tourists and guests at high-profile weddings

‘Exclusive rights, metrics, RoI vital to OOH’s competitiveness’

In OOH News By M4G Bureau - November 22, 2017

Pramod Bhandula, Executive Chairman, JCDecaux India, Pawan Bansal, COO, Jagran Engage, Dipankar Sanyal, CEO, Platinum Advertising and Amit Kapoor, Director, US Advertising shared their perspectives on the catalysts for OOH growth in Delhi NCR and other markets around the country at the Delhi NCR Talks OOH Conference