DMRC invites bids for rights on inside media on Lines 7 & 8

In OOH News By M4G Bureau - November 27, 2017

Line 7 has 31 stations with 2,080 sq.m. minimum chargeable area offered and line 8 has 18 stations with 1,800 sq.m minimum chargeable area offered. On both lines, few stations are likely to start their operations in December 2017 and few will commence operations in the upcoming year

Australia’s Telstra payphones to double up as DOOH units

In Digital OOH By M4G Bureau - November 27, 2017

JCDecaux Australia has renewed its partnership outdoor advertising agreement with Telstra for 15 years. This new contract includes 1,800 payphones in the 5 capital cities (Sydney, Melbourne, Brisbane, Adelaide and Perth) covering 64% of the Australian population and 77% of advertising spend

Aditya Birla Capital positions itself as the ABC of all money matters

In Gallery By M4G Bureau - November 24, 2017

Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB

Aditya Birla Capital positions itself as the ABC of all money matters

In Campaigns By M4G Bureau - November 24, 2017

Planned and executed by The Social Street, the campaign was rolled out in 15 cities with more than 300+ high Impact sites adding up to more than 2.5 lakh sq. ft. wherein the Mumbai plan included the most iconic landmark sites like Patel Bridge and Bandra ROB

Marriot, Renault foremost advertisers at Coimbatore Airport

In OOH News By M4G Bureau - November 24, 2017

Coimbatore airport has emerged as a strong brand advertising destination with passenger traffic clocking 1.3 million annually; Times OOH holds exclusive media rights at Coimbatore and Trichy airports

Steora’s smart, digital street bench adds new dimension to street furniture

In Gallery By M4G Bureau - November 23, 2017

With Steora® Urban street benches, developed & promoted by the Croatian firm, users can upload videos or pictures to chosen benches and set campaign duration and frequency. Video campaigns can also be connected to a Wi-Fi homepage, so that bench users can see the same campaign on their smartphones

Sun Sign & Technologies introduces Starflex PVC free media

In OOH Solutions By Bhawana Anand - November 23, 2017

This material has been rolled out in the Indian market for testing to check its application and sustainability, with particular focus on the Raipur market where the state government has called for a ban on PVC flex

Orango Solutions wrests exclusive rights at Udaipur airport

In OOH News By Bhawana Anand - November 23, 2017

The media owning firm having won the advertising rights at the airport for 10 years is planning to install top quality media formats that readily connect with the air travelers, many of whom are tourists and guests at high-profile weddings

BMC takes action to bring Digital billboard in the city

In OOH News By M4G Bureau - November 22, 2017

The static billboards will be replaced with LED screens in phases wherein the highways haven’t been included in the plan to avoid casualty

Kochi Metro delays the opening of advertising tender due to some changes

In OOH News By M4G Bureau - November 22, 2017

The authority has reduced the total advertising area outside the stations along with adding a new clause in Semi-Naming rights option due to which opening of tender has been delayed