Results For "AC"
3946 News Found
Agra media owners approach Mayor for friendlier norms
In OOH News By Bhawana Anand - May 09, 2018
Media owners maintain that the minimum business turnover set for companies participating in the tender for unipoles is curbing the industry’s participation in the bid
‘More the spends on OOH, better the returns’
In Research By M4G Bureau - May 09, 2018
OOH is shown to have the greatest impact on awareness, recommendation and purchase-intent metrics for brands, states a report released by OAAA
FBB’s Style Dekko for Metro Commuters
In Campaigns By M4G Bureau - May 09, 2018
The fashion clothing brand displays the recently-launched men’s range and new communication on Line 3 of DMRC, attracting the commuters from all walks of lives
ChargeIn Kiosk creates smart advertising avenue in Ujjain
In OOH Solutions By Bhawana Anand - May 08, 2018
The utility comes with a 32-inch LED screen for advertising, an interactive screen for payment gateways, a bar code scanner, money acceptor and receipt provider
Havas Media bags integrated media duties of Netmeds.com
In OOH News By M4G Bureau - May 07, 2018
The account size is estimated to be upwards of INR 50 crores and will be handled out of the Bangalore office
Agra MC follows Delhi in making ground for unipoles
In OOH News By Bhawana Anand - May 07, 2018
The civic body hopes to mop up much more revenues through this initiative in order to achieve its annual advertising revenue target of Rs 25 crore; plans are afoot to strictly regulate rooftop media
IOAA intensifies action on illegal sites; to report matters directly to brands
In OOH News By Rajiv Raghunath - May 07, 2018
In a circular sent to its members and specialist agencies, IOAA has stated that it shall directly write to brands that have used any unauthorised outdoor site in any market for ad displays; if the ad displays are not removed within a week of the intimation, IOAA shall forward the information to the concerned municipal body
‘Interactivity will make OOH even more relevant’
In Viewpoints By Bhawana Anand - May 05, 2018
Emraan Kureshi, Founder & MD, Active Media Innovations, the firm behind many OOH innovations, talks about the innovation imperative.
Dabur Hajmola innovatively engages college youth
In Campaigns By M4G Bureau - May 04, 2018
The set up created inside the campus gave the brand a chance to engage a huge number of students and create a direct contact to further translate it into sales.
Global managers to address FEPE International Sorrento Congress
In OOH News By M4G Bureau - May 04, 2018
FEPE Congresses look at the big issues impacting the global OOH industry and also offer delegates valuable insights into the business of navigating such a rapidly-changing world, says FEPE Executive director Bob Wootton