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Viewpoints

AdWise Analytics: Increasing transparency in OOH
AdWise Analytics: Increasing transparency in OOH

Amit Taneja
, AdWise

May 23, 2016

"I expect OOH industry to clock 12-13% growth"

Suresh Balakrishna
, Kinetic Worldwide

May 18, 2016

"OOH plays a very important strategic role in our circle campaigns"

Sunita Bangard
, Idea Cellular India

April 22, 2016

Measurement of ROI is difficult in OOH
Measurement of ROI is difficult in OOH

Deepika Tewari
, Titan Company Limited

April 19, 2016

"OOH is of great help while doing target marketing"

Shuchi Chawla
, OLA

March 14, 2016

"Creative campaigns act as catalysts to break the bottleneck"

Vedanarayanan Vedantham
, Simplilearn

March 10, 2016

"We are always open to innovations in our OOH campaigns"

Ankura Ranade
, UNIBIC

March 04, 2016

'OOH media has not got its due'
'OOH media has not got its due'

Vikram Sakuja
, Madison Media

February 22, 2016

Prestige Sings its Song Through Outdoor
Prestige Sings its Song Through Outdoor

Uzma Irfan
, Prestige Group

December 08, 2015

"OOH fraternity has gone overboard in misusing grey areas of OAP"

Subhash Arya
, SDMC

November 16, 2015

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OOH SOLUTIONS

Logic to display data driven digital solutions at OAC’s OOH Expo

'Radiant Synage to showcase signage solutions at OAC’s OOH Expo'

Xtreme Media to showcase cutting-edge solutions at OAC’s OOH Expo in Bengaluru on July 26-27

Gallery

‘AI is a learning, generative element of intelligence that needs to be harnessed judiciously’

‘It’s all about creatively managing space’

‘Let’s create an empathetic space for women’

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