Tom Goddard to speak on real-time OOH advertising at OAC

In OOH News By VJ Media Bureau - July 01, 2015

Tom Goddard, Non-Executive Chairman, Ocean Outdoor, UK, Executive Chairman, Digicom, UK & Vice President (International), FEPE, will provide a global perspective on how new technologies are transforming OOH advertising

Tata Communications wraps Heathrow Express

In OOH News By Bhawana Anand - June 26, 2015

The brand plastered the Heathrow Express entire fleet of trains and will also be using on-board digital screens and TV-spots alongside digital airport panels and cross track advertising to create high visibility at station

Maruti Suzuki takes Ciaz on an OOH drive

In Campaigns By Bhawana Anand - October 31, 2014

The three-stage OOH campaign was executed by Laqshya Media Group

Vivel spreads love for the elderly during Durga Puja

In OOH News By Nabamita Chatterjee - October 20, 2014

The on-ground campaign Vivel Pujo Love executed by MOMS, aimed to celebrate Bengal's biggest festive season by spreading the love among the elderly.

Parle connects with audience through Durga Puja

In OOH News By Nabamita Chatterjee - October 20, 2014

Over three lakh Parle biscuits and five thousand candy replicas adorned the Parle Bosepukur Sitala Mandir Pandal in Kolkata.

UK's outdoor grows 6.4% to £258.5m in April-June 2014

In Digital OOH By VJ Media Bureau - August 05, 2014

Outdoor Media Centre (OMC) reports that digital was up 30% to £68.3m, the biggest ever quarterly figure

DDB Mudra Group reconstitutes Executive Board

In OOH News By VJ Media Bureau - July 28, 2014

DDB Mudra Group has announced the re-constitution of its executive board and the creation of the group creative council and the strategic planning council

OOH Geared For Growth: Industry Leaders

In OOH News By Bhawana Anand & Nabamita Chatterjee - July 22, 2014

Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the industry's growth in the coming times

DOAA members, agencies endorse draft agreement on volume discount

In OOH News By Bhawana Anand - June 25, 2014

Agency officials urged DOAA to look into the issue of payment delays from clients

Peter Livesey to talk about UK Adscreen Networks at OAC 2014

In OOH News By VJ Media Bureau - June 25, 2014

In his company, Livesey focuses on or promoting their product range around the world either directly or through distribution and partnership agreements