Results For "retail"
173 News Found
Ocean Outdoor drives retail and roadside development in Scotland’s OOH market
In Digital OOH By M4G Bureau - May 31, 2023
Ocean is installing two large format full motion screens (5m wide x 7.5m high), working in partnership with Edinburgh St James.
What keeps Mumbai OOH ticking
In OOH News By M4G Bureau - May 15, 2023
A large city population, high GDP and personal income levels, high traffic density, northbound retail consumption, and growing industrial and commercial activities are among the chief factors that make Mumbai the most attractive OOH advertising destinations in the country.
Billboards highly effective venue in pDOOH advertising: Vistar Media study
In Research By M4G Bureau - May 11, 2023
Advertisers from the retail industry ran the most billboard campaigns that included measurement in 2022, followed by consumer packaged goods (CPG), financial services and telecommunications, the study says.
Leading OOH firm CASHurDRIVE takes up Associate Sponsorship of OAC 2023 to be held in Delhi on July 28-29
In OOH News By M4G Bureau - May 04, 2023
The convention will feature focused sessions on doubling OOH revenues, DOOH expansion, pDOOH application, rise of retail DOOH, smart city project opportunities, among others
LMX & MIZET partner Pyxis UAE to enable dynamic content management for new retail DOOH network
In Digital OOH By M4G Bureau - February 13, 2023
The collaboration leverages the strengths of all three companies to offer a comprehensive content delivery platform for the DOOH network
Hivestack in partnership with Italy's Grandi Stazioni Retail
In Digital OOH By M4G Bureau - February 07, 2023
Grandi Stazioni Retail DOOH inventory is now also available to local and global advertisers via the Hivestack SSP
Pikasso Group establishes operations in Italy with classic & DOOH formats, mall & retail advertising
In OOH News By Rajiv Raghunath - December 14, 2022
Antonio Vincenti, Founder and CEO of the Pikasso Group and General Manager of Pikasso Italia, says: “The decision to establish Pikasso Italia is strategic and is based on a market study that indicated precise opportunities where our experience can represent an added value. Pikasso Italia is having a long-term objective.”
Volta Media unlocks complete access to programmatic impressions for easy integration into omni-channel, retail media campaigns
In Digital OOH By M4G Bureau - October 19, 2022
“Unlocking a single and open ad auction increases all advertisers’ access to Volta’s digital inventory and makes our network more available and attractive to advertisers,” says Mike Schott, EVP of Media at Volta.
Australia’s TMS in tie-up with Broadsign to power retail media expansion
In Digital OOH By Rajiv Raghunath - October 04, 2022
The Media Shop TMS is leveraging the Broadsign platform to streamline ad sales and manage and distribute content across its expanding display network, including IGNITE, a new collection of 500 screens.
Ocean Outdoor, LandVault launch world’s 1st Web 3 metaverse DOOH package
In Digital OOH By Rajiv Raghunath - October 03, 2022
Retailer Argos as the brand partner is using the space on the metaverse screens as part of its strategy to drive consideration and awareness of premium products and tech brands.