Results For "report"
235 News Found
Havas Group India appoints Pritha Dasgupta as CMO
In OOH News By M4G Bureau - September 01, 2021
Pritha will be based in Mumbai and report to Rana Barua, Group CEO, Havas Group India. In her new role, Pritha will be driving the marketing and communications function of the Group and all the network companies.
Pakistan OOH adex share plummeting: Brainchild report
In Research By Rajiv Raghunath - July 22, 2021
OOH share of adex declined by 54% in 2020 compared with 2019.
Meehiir Desai joins Fullerton India as Head of Marketing
In OOH News By M4G Bureau - July 05, 2021
Meehiir, who has over 16 years of extensive experience, having served in companies across different domains, will lead the Marketing and Corporate Communications functions of the organization and will be reporting to Ajay Pareek, Chief Business Officer at Fullerton India.
Netherlands-based DooH Solutions & Services in pact with Sightcorp for data-driven DOOH
In OOH News By Rajiv Raghunath - June 25, 2021
By joining forces with Sightcorp, we are well equipped to bring unity to data measurement and reporting which can be adopted by both publishers and media buyers, says Ed van Uffelen, DooH Solutions & Services.
OOH expected to grow by 19% in 2021: GroupM Mid-Year Forecast
In Research By M4G Bureau - June 15, 2021
The GroupM ‘This Year, Next Year’ report released this month cites that global advertising is also expected to grow by 19%.
OOH signs supercharged their role as public noticeboards across Australia: OMA annual report
In Research By Rajiv Raghunath - June 01, 2021
The Australian OOH industry kept people’s spirits high in times of pandemic by regularly broadcasting community health, safety and wellbeing messages.
OMIG pilots test best use of location data for securing superior campaign ROI
In Digital OOH By Rajiv Raghunath - May 07, 2021
OMIG is executing campaigns using cutting edge location media technology for pre-campaign planning, in-flight analytics, dynamic contents serving and post-campaign reporting.
‘We independently verify campaign facts, at scale’
In Viewpoints By Rajiv Raghunath - April 13, 2021
Joe Copley, Chief Revenue Officer, Seedooh points out that CEOs and CMOs the world over are seeking a better understanding of ROI - and that starts with rich, connected, available, accurate data
Magna US advt report predicts double digit growth for OOH in 2021
In Research By M4G Bureau - April 01, 2021
Overall non-political linear ad sales (TV, radio, print, OOH) will grow by +1% to $77 billion.
OOH to grow bigger in tier II-III, says FICCI- EY report
In Research By M4G Bureau - March 30, 2021
The FICCI-EY report on Indian Media and Entertainment also says that DOOH will become more dominant in 2021.