Israel-based tech company Perion acquires leading global full-stack DOOH platform Hivestack

In OOH News By Rajiv Raghunath - December 12, 2023

Transaction allows Perion to be at the forefront of the fast-growing DOOH channel, further diversifying its offering and expanding its global footprint

ChargeEuropa expands its footprint in Poland, partners hypermarket store chain Selgros

In OOH News By M4G Bureau - August 29, 2023

Transgourmet Polska, owner of Selgros, has chosen ChargeEuropa to deploy EV/DOOH charging throughout the entire retail chain across Poland.

Kumar Printers acquires advertising rights for Ambala Cantonment and Barara railway stations

In OOH News By M4G Bureau - August 22, 2023

The media owner also holds the ad rights at Saharanpur station, where the company is based.

Wildstone marks nextgen DOOH footprint in Spain

In Digital OOH By M4G Bureau - August 01, 2023

Situated along the bustling A-2 motorway in Madrid, the cutting-edge screen has been designed specifically for the Spanish market and crafted to withstand the region's climate

Argentina-based W351 planning for business footprints in India

In OOH Solutions By Rajiv Raghunath - May 26, 2023

W351 recently obtained a patent for its unique OOH solution that integrates billboards and telecom antenna in an aesthetic way, while opening up new revenue channels for media owning firms.

‘High-end signage market is very promising’

In Viewpoints By Aayush Mohanan - May 01, 2023

Naresh Kumar Dasari, Managing Director, Kalpana Glass Fibre and Macro Media Digital Imaging shares his views on the signage market trends in India, and the prospects of DOOH media, particularly at fuel filling and EV charging stations.

‘We are pledging to reduce and offset our carbon footprint’

In Viewpoints By - January 12, 2023

President & CEO Burr Smith on Broadsign’s commitment to sustainability

Priyanka and Suresh Raina’s ‘maate’ signs up Laqshya Media Group as its integrated marketing agency

In OOH News By Rajiv Raghunath - November 03, 2022

Laqshya Media will be entrusted with 360-degree marketing duties, including OOH, TV, print, radio, digital, PR, and live experiences, among others.

‘Fortunate to work for a company that has never rested on its laurels’

In Viewpoints By Rajiv Raghunath - October 21, 2022

NOVUS, an independent media planning and buying agency headquartered in Minneapolis, USA, has had a riveting l business journey since its inception in 1987. From being a top print buyer in North America, the agency has evolved its offerings to deliver customised, fully multichannel media programmes, strategic planning, data and analytics and marketing services to advertisers and agencies across all major industries. Melony Rios, CEO of NOVUS Media talks about the business journey in an interview with Rajiv Raghunath.

EV charging network operator ChargeEuropa partners Less Mess Storage to provide EV charging across Poland, Czech Republic

In OOH News By Rajiv Raghunath - September 29, 2022

Both companies are known for their eco-friendly business orientation and follow the directions to limit their carbon footprint.