Results For "posterscope"
159 News Found
‘Collaboration, audience data, quality assets key to transit media growth’
In OOH News By Bhawana Anand - February 12, 2020
Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions share their perspectives on whether agencies are willing to bet bigger on transit media
Fabian Cowan, President, Posterscope India to address 2nd Transit Media Talks in Mumbai on Feb 6
In OOH News By M4G Bureau - January 23, 2020
Fabian Cowan will be sharing his perspectives on the theme -- ‘Are agencies willing to bet bigger on transit media?’
Posterscope’s Predictions for 2020
In Gallery By M4G Bureau - December 23, 2019
Posterscope has gazed into the future to unearth what will help shape the 2020 OOH landscape, in what promises to be another thrilling year
“We are miles ahead of competition”
In Viewpoints By Bhawana Anand & Pray Jani - December 02, 2019
Ashish Bhasin, CEO APAC and Chairman India, Dentsu Aegis Network is extremely proud of the decade long journey of Posterscope India. He expects the specialist agency to double its annual business growth over the next 10 years while raising the benchmark standards for the industry. Edited excerpts of the interview
Pandora dazzles new brand identity at Piccadilly Lights
In Campaigns By M4G Bureau - September 20, 2019
Along with Piccadilly, the campaign is also deployed on more than 1,100 roads and mall environments enabling the brand to dominate the high street and key retail environments
Ambient brings Artificial Intelligence to Cinema Buying
In OOH News By M4G Bureau - August 30, 2019
Ambit Analyser tool has been revamped & upgraded with the data for over 10,000 screens across metros, mini metros and tier 2 cities
Jaguar sponsors Ocean’s UK-wide Wimbledon coverage
In Digital OOH By M4G Bureau - July 01, 2019
Content partnership with All England Lawn Tennis Club includes live broadcast of both Finals
Behrouz Biryani crafts drool-generating campaign
In Campaigns By Pray Jani - June 26, 2019
The company Rebel Foods, in association with Posterscope India, has launched an innovative campaign to promote brand Behrouz Biryani with clutter breaking presence
ZEE5 goes regional on OOH
In Campaigns By M4G Bureau - June 07, 2019
ZEE5, with Brandscope India, has launched a campaign to bridge the gap between regional audiences and OTT content consumption
‘Dynamic content can bring contextual relevance to OOH’
In OOH News By Bhawana Anand - May 03, 2019
Stephen Whyte, Global President of Posterscope, explains the advantages of dynamic content in the OOH medium