Results For "posters"
175 News Found
Measurement metrics, ratings, self-regulation will enhance OOH relevancy: Brand marketers
In OOH News By VJ Media Bureau - December 22, 2016
Fabian Cowan, President, Posterscope India, Chaitanya Rele, VP - Head of Marketing - FMCG, Havmor Ice Cream Ltd, Talha Y Sareshwala, CEO & MD, Parsoli Motor Works Pvt Ltd, Shaileen Patel, Head - Business Development & Marcom, N K Proteins Pvt. Ltd engaged in a discussion on the theme"Are brands under-leveraging the true potentials of OOH advertising in Gujaratâ€
Posterscope India lifts OOH Agency of The Year award
In OOH News By VJ Media Bureau - December 07, 2016
Posterscope India won the OOH Agency of The Year award at the Global Marketing Excellence Awards held in Mumbai, With more than 30 awards in its kitty, this year has been a remarkable one for Posterscope India, the company states
Frooti floods OOH with mango flavour
In Campaigns By Satarupa Chakraborty - October 21, 2016
Frooti conquers OOH space in 160 cities with its multi-format #LivetheFrootiLife campaign.
UK's Outdoor Plus unlocks DOOH potential to augment'right time marketing'
In Digital OOH By VJ Media Bureau - October 04, 2016
Outdoor Plus has inked a new partnership that will see it display live Financial Times headlines atop Santander ads upon its digital displays
Cadbury Dairy Milk's digital OOH initiative goes viral on Friendship Day
In Campaigns By Nibedita Saha - September 30, 2016
Posterscope India executed the live billboard campaign for Cadbury Dairy Milk brand which became a massive viral phenomenon within an hour of the billboard going live
Cadbury Maha Pack goes big on outdoor
In OOH News By Satarupa Chakraborty - August 17, 2016
Cadbury Maha Pack rolls out a launch campaign involving traditional formats and innovations through outdoor in Mumbai.
Posterscope India uses"pixel-led technology†for Hitachi Refrigerator OOH campaign
In Campaigns By Nabamita Chatterjee - July 14, 2016
The technology used behind this latest innovation is based on \'addressable pixel programming\', where every pixel is coded and mapped on the hoarding.
Cadbury Bournvita biscuit wakens the passersby
In OOH News By Satarupa Chakraborty - June 22, 2016
Cadbury rolls out its OOH launch campaign for Bournvita biscuits through traditional as well as DOOH medium across 20 Indian cities.
OOH has powerful relevance in most significant growth areas of marketing: David Gordon
In OOH News By VJ Media Bureau - June 17, 2016
Presenting his session on"OOH in the Digital Economy†at OAC 2016, David Gordon, Insight Director, Posterscope UK, shows how using data effectively can pave the way of growth of out-of-home advertising.
