Results For "outdoor"
1772 News Found
Control of unauthorised media is a win-win proposition: P B Abdul Rehman
In OOH News By Rajiv Raghunath - November 17, 2014
P B Abdul Rehman, Managing Director, Diamond Publicities (P) Ltd, says that civic bodies will have major revenue windfall by rooting out unauthorised media. He also advocates a'hire & purchase' model for outdoor infrastructure
By The People: What Catches The Eye In The Outdoor
In OOH News By VJ Media Bureau - November 14, 2014
The Outdoor Asia team went outdoors in Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising.
Brands compete shoulder-to-shoulder in the outdoor
In OOH News By Bhawana Anand - November 11, 2014
It is not uncommon to see two competing brands making their value propositions in the outdoor in close proximity of each other, often from the very same location.
Lava'mesmerizes' the metros
In Campaigns By Jubilee Cardozo - November 06, 2014
After emerging as India's most promising brand and its stint in attempting to break the world record of longest self-photographs (selfie) relay chain, Lava International Ltd, has come out with an innovative out-of-home campaign at select premium sites in major cities and metros.
Vodafone Red rolls out innovations in Odisha
In OOH News By Nabamita Chatterjee - November 04, 2014
Vodafone Odisha Circle believes that without using outdoor media as one of their display tool, no brand can achieve 100 per cent reach among their TG.
Hiland takes its residential project outdoors
In OOH News By Nabamita Chatterjee - November 03, 2014
The real estate developer used various OOH formats across West Bengal including front lit, non lit and back lit hoardings, LED boards, unipoles, pillars and mobile vans among others to promote its latest residential project - Hiland Greens Phase II .
UTC crafts'One Powerful Idea' to showcase its elevators
In OOH News By Bhawana Anand - October 30, 2014
The brand has erected a gigantic moving innovation to tell a big story in the outdoor; Milestone Brandcom executed the campaign
Lotus Green partners with Times OOH to build outdoor visibility
In OOH News By Bhawana Anand - October 29, 2014
The campaign aims to give the brand instant recognition and shine with the intended target segment
Jade Blue raises curiosity before store launch
In Campaigns By VJ Media Bureau - October 29, 2014
The menswear fashion brand generated curiosity among target audience with its outdoor teaser campaign, which was followed by a creative that reflected Jade Blue's identity during the store launch in Pune.
McDowell's and Royal Challenge go high with billboards in the East
In OOH News By Nabamita Chatterjee - October 28, 2014
Ad Touch executed the outdoor campaign for the brand across major states in the east zone, for which around 190 billboard sites have been taken for four months to create a repetitive recall for the brands.