Results For "outdoor"
1774 News Found
Tanishq crafts a glittering outdoor presence
In Campaigns By M4G Bureau - February 16, 2018
OMI used its in-house proprietary planning tool to give the campaign high visibility and maximum impactful exposure. The media deployments were done in a way as to cover all arterial routes and important touchpoints in the target cities
Swift goes to town with ‘Be Limitless’ proposition
In Gallery By M4G Bureau - February 14, 2018
Executed by Posterscope India, the OOH brand campaign beats the clutter by fashionably showcasing the new model on the outdoor canvas
‘Value addition, right pricing, self-regulation, tech infusion will augment OOH growth’
In OOH News By Bhawana Anand - February 14, 2018
Abhijit Sengupta, CEO, OAP, Atul Shrivastava, Group CEO, Laqshya Media Group, Fabian Trevor Cowan, President, Posterscope India and Jayesh Yagnik, COO, MOMS Outdoor Media Solutions discuss ‘How best can Karnataka OOH draw maximum brand spends’
Swift goes to town with ‘Be Limitless’ proposition
In Campaigns By M4G Bureau - February 13, 2018
Executed by Posterscope India, the OOH brand campaign beats the clutter by fashionably showcasing the new model on the outdoor canvas
Punjab Govt assessing industry feedback on draft ad policy
In OOH News By M4G Bureau - February 06, 2018
The final policy is expected to be out in a month’s time; which will be circulated among all the urban local bodies (ULBs) for implementation in their respective cities. The draft also has a clause for strict actions against the responsible officials if the policy isn’t implemented as per the bylaws
National specialist agency heads to address Karnataka Talks OOH
In OOH News By M4G Bureau - February 02, 2018
The conference will feature a panel discussion on ‘What will it take for brands to plan big for Karnataka OOH’, addressed by Abhijit Sengupta, CEO, OAP; Atul Shrivastava, Group CEO, Laqshya Media Group; Fabian Trevor Cowan, President, Posterscope India; Jayesh Yagnik, COO, MOMS Outdoor Media Services
Punjab media owners disappointed with new draft ad policy
In OOH News By Bhawana Anand - February 02, 2018
Media owners assert that the proposed increase in base price for advertising tenders, and municipal bodies’ thrust on steep rise in revenues without commensurate returns to the industry will prove counter-productive to all concerned stakeholders
Ocean Outdoor launches ‘Ocean for Oceans’ to #StopThePlasticTide
In Digital OOH By Rajiv Raghunath - January 30, 2018
Ocean has announced a 3-year partnership with the Marine Conservation Society that will enable the charity to magnify its campaigns and engage millions of people in eradicating single-use plastic from the oceans
Draft Punjab outdoor ad policy needs to shed more light on DOOH
In OOH News By Bhawana Anand - January 29, 2018
The new policy will discourage revenue growth for outdoor business in the state and stifle the demand for local level publicity and advertising considerably, cautions IOAA; rooftop media opportunities need to be looked into
Punjab Municipal Corporation releases draft Outdoor Advertising Policy 2018
In OOH News By M4G Bureau - January 25, 2018
The draft policy focuses upon leveraging the outdoor advertising formats for revenue growth and improvement of city aesthetics; media owners have been asked to submit their suggestions pertaining to the draft policy by January 31