Central says “Namaskar” to Guwahati

In Campaigns By M4G Bureau - April 06, 2018

Reminder Outdoor Advertising has decked up the outdoor the beginning of April with teasers and revealers using extensive OOH formats like billboards, pole kiosk and traffic poles with the launch of Central shopping Mall in Guwahati

Rapport Outdoor wins Silver for ‘Best Use of Outdoor’ at Goafest 2018

In OOH News By M4G Bureau - April 06, 2018

The agency has won the award for the #GoSafeOutside campaign for Hamam brand; there were no Gold or Bronze metals awarded in this category

Global Outdoor LED display market to scale $40 billion

In Research By M4G Bureau - April 06, 2018

Constant new product innovation and integration of advanced technology are key characteristics of the market, garnering consumer attention

Coca Cola’s Bromance on OOH soon

In Gallery By - April 05, 2018

GLO, the outdoor wing of Lodestar UM, that handles the account is expected to release a wide-scale OOH campaign in the coming weeks

BJP invites Mumbaikars for its rally

In Campaigns By M4G Bureau - April 05, 2018

A huge bunch of media formats handled by Bright Outdoor Media has been equipped to send out the message

Australia’s ad industry makes strong start in 2018

In Research By M4G Bureau - April 05, 2018

Outdoor has delivered by far the largest growth (+29.1% year-on-year; The highest growth came from the domestic banks category

Coca Cola’s Bromance on OOH soon

In OOH News By M4G Bureau - April 05, 2018

GLO, the outdoor wing of Lodestar UM, that handles the account is expected to release a wide-scale OOH campaign in the coming weeks

Madison Media is Agency of the Year at Maddys 2018

In OOH News By M4G Bureau - April 04, 2018

The agency won a Gold for Best Use of Outdoor for the Raymond 2.0 campaign

‘Technology holds key to OOH transformation’

In Viewpoints By Anil Balan - April 03, 2018

Integrating the features of online advertising to outdoor advertising is the key for OOH to find its place into the multimedia campaign mix

Punjab Govt notifies new ad policy

In OOH News By M4G Bureau - March 28, 2018

While new advertising opportunities like LED & LCD have been permitted; the biggest issue i.e. illegal media has been tackled with strict policy implementation and compliance with all provisions.