Results For "media"
2878 News Found
Kerala OOH: Gearing up for the next growth wave
In OOH News By Rajiv Raghunath - June 16, 2014
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry enjoys high visibility in the God's Own Country by virtue of the expansive spread of outdoor media assets, hoardings in particular, across all cities and towns in the state. Rajiv Raghunath caught up with senior office bearers of Kerala Advertising Industries Association (KAIA) to get a sense of the local industry's business dynamics.
OAC 2014: The countdown has begun
In OOH News By VJ Media Bureau - June 13, 2014
The Convention will be a singular opportunity for industry leaders and professionals to assess the current market trends, advertiser demands and pain points, innovations, new technologies and best practices, as well as address issues linked with policy matters and industry practices
Xtreme Media powers cylindrical LED video wall at NSE
In OOH News By Surajeet Das Gupta & Viveat Susan Pinto, Business Standard, New Delhi/ Mumbai - June 13, 2014
The company states that LED video walls have much scope for use in the OOH space
Milestone Media bags OOH mandate for Reliance Communications
In OOH News By VJ Media Bureau - June 05, 2014
7 specialist agencies had pitched for the mandate
Bright Outdoor anchors Star Cruises campaign in Mumbai
In Campaigns By VJ Media Bureau - June 04, 2014
The OOH firm has used billboards and unipoles in iconic, tactical and prime locations like Patel Bridge, Marine Drive, Worli, Bandra Turner Road, and Bandra ROB to drive the brand communication.
Sonic unveils action-packed activation programme to engage with kids & youth
In OOH News By VJ Media Bureau - May 30, 2014
The channel's'Sonic Action Mania campaign' includes gaming championships for the audience, workshops, storytelling sessions, and interaction with the Sonic action heroes
Airtel's outdoor tryst with'Kochadaiiyaan' overwhelms Rajnikanth fans in Chennai
In OOH News By Bhawana Anand - May 29, 2014
Rajnikanth fans in Chennai garland Kochadaiiyaan's lenticular visuals on Airtel OOH display
R D Outdoor Media acquires display rights at Allahabad Railway Station
In OOH News By VJ Media Bureau - May 28, 2014
The station is the one of the largest railway junctions in the country, falling on the busy Howrah-Delhi main line and Howrah-Allahabad-Mumbai line
Zee Café & Zee Zing hits Mumbai streets to announce new shows
In Campaigns By VJ Media Bureau - May 28, 2014
Bright Outdoor Media has used large formats in Mumbai to build audience interest in the two shows
Bright Outdoor generates massive visibility for Big Magic in Mumbai
In OOH News By VJ Media Bureau - May 27, 2014
The OOH firm focused on high congregation points in the city