Results For "media"
2880 News Found
Hyatt reinforces brand identity through outdoor
In Campaigns By Bhawana Anand - January 13, 2015
Executed by Glo OOH Media, a part of Lodestar, the campaign used conventional, digital and on-ground modes to target travelers on larger scale.
IOAA invites Tony Jarvis to India for discussions with OOH industry leaders
In OOH News By Rajiv Raghunath - January 08, 2015
Global advertising and research architect Tony Jarvis, Proprietor & Research Architect at Olympic Media Consultancy, will hold discussions with heads and representatives of OOH media owning firms, OOH specialist agencies and advertisers in New Delhi, Mumbai, Kolkata and Lucknow during January 10-16 to make an assessment of the ground realities to be considered for developing an OOH audience measurement system for the industry
TDI International India bullish on DMRC media
In OOH News By Bhawana Anand - January 05, 2015
Starting with ad rights on the DMRC Red Line, TDI International India has gone on to hold rights on three different lines. The firm believes that the metro media will become a preferred option for advertising brands in the coming times.
Pioneer Publicity bags rights on over 40 bqs in Mohali
In OOH News By Bhawana Anand - January 02, 2015
The locations for the bqs are spread across the city of Mohali, and so the media would offer significant reach to advertising brands seeking a visible presence in the city
Srishti group launches Srishti Outreach Pvt Ltd
In OOH News By VJ Media Bureau - January 02, 2015
The new entity will function as a media agency to Srishti Communications' existing and new clients
Great Online Shopping Festival connects with audience through outdoor
In Campaigns By Bhawana Anand - December 31, 2014
The outdoor media strategy was to be present at major junctions across 14 cities pan India and highlight each brand partner everyday. The highlight was the regular creative changeover across 30 locations in the country.
Govt bodies should promote advertising on public conveniences: G S Rawat
In OOH News By Rajiv Raghunath - December 29, 2014
A well-directed advertising policy that focuses upon developing media around public utilities will greatly augment a city's public infrastructure, says G S Rawat, founder of Supreme Advertising
Wildcraft appoints DDB Mudramax for all media activities
In OOH News By VJ Media Bureau - December 24, 2014
DDB Mudramax will be responsible for all media (mass media including digital) activities viz. planning, buying and implementation for Wildcraft.
Indian OOH industry is primed for accelerated growth: EFI CEO
In OOH News By Rajiv Raghunath - December 22, 2014
Guy Gecht, CEO of EFI, believes the Indian OOH media is the best platform for brands to establish a deep connect with the large young population in the country
RED FM tunes into outdoor to promote'Raunac Ki Dilli - 10 Lakh Tere Haath'
In Campaigns By Bhawana Anand - December 17, 2014
The three-week outdoor campaign to support 93.5 Red FM's initiative'Raunac Ki Dilli - 10 Lakh Tere Haath,\' was executed at key intersections on the arterial roads, connecting roads of NCR towns & key markets in Delhi NCR besides media on metro stations/trains.