Results For "media"
2883 News Found
Orango Solutions introduces eco-friendly signages at Srinagar Airport
In OOH Solutions By Bhawana Anand - January 31, 2018
The 100% recyclable fabric-based signage solutions have been used in place of PVC; 10 media units at the airport have been wrapped with this eco-friendly material
Draft Punjab outdoor ad policy needs to shed more light on DOOH
In OOH News By Bhawana Anand - January 29, 2018
The new policy will discourage revenue growth for outdoor business in the state and stifle the demand for local level publicity and advertising considerably, cautions IOAA; rooftop media opportunities need to be looked into
Punjab Municipal Corporation releases draft Outdoor Advertising Policy 2018
In OOH News By M4G Bureau - January 25, 2018
The draft policy focuses upon leveraging the outdoor advertising formats for revenue growth and improvement of city aesthetics; media owners have been asked to submit their suggestions pertaining to the draft policy by January 31
Connected technologies creating OOH avenues in smart cities
In Research By M4G Bureau - January 24, 2018
For OOH media companies, the vital connections that matter are Machine-to-Machine (M2M) Connections, Machine-to-People (M2P) Connections & People-to-People (P2P) Connections, states a study released by OAAA
GHMC takes decisive steps to uproots unauthorised media sites
In OOH News By Bhawana Anand - January 24, 2018
The civic body has engaged the services of a private agency for the removal of unauthorised sites and is deploying a dedicated team to prevent any new illegal sites from being installed; new tenders for media will be floated only after the cityscape has been decluttered
Amazon unveils ‘Great Indian Sale’ with compelling offers
In Gallery By M4G Bureau - January 23, 2018
The campaign, that is writ large on billboards and is highly visible on formats like BQS, corporate park media, and other transit media, beckons consumers with propositions like exchange offers, no-cost EMI, cash back
Ahmedabad media owners’ body reinforces S-O-P to remove curbs on timely payments
In OOH News By Bhawana Anand - January 23, 2018
The association has forwarded the modified S-O-P to all national specialist agencies and their various decision makers such as CEOs, CFOs, CCOs, Branch Heads, among others, but has not received any response from the agencies as yet
Mumbai media owners welcome BMC plan to open up DOOH avenues
In Digital OOH By Bhawana Anand - January 22, 2018
The dynamic media could attract a greater number of advertising brands, but certain quarters of the industry would want to see how the regulations pan out before taking a call on the DOOH opportunity
Amazon unveils ‘Great Indian Sale’ with compelling offers
In Campaigns By M4G Bureau - January 22, 2018
The campaign, that is writ large on billboards and is highly visible on formats like BQS, corporate park media, and other transit media, beckons consumers with propositions like exchange offers, no-cost EMI, cash back
Programmatic a catalyst for small screen networks
In Digital OOH By M4G Bureau - January 19, 2018
The industry as a whole will become heavily reliant on inventory and pricing optimization algorithms to support complicated yield management across multiple revenue streams, especially now that major demand-side platforms have plugged into digital OOH, maintains Michael Provenzano, Co-founder and CEO, Vistar Media