Sonata rings in wedding season with a multi-city OOH campaign

In Campaigns By M4G Bureau - June 08, 2018

The campaign which covers markets ranging from Tier 1 cities to Tier 6 towns was designed to build a large base for the watch brand

Titan targets buying potential of smaller markets

In Campaigns By M4G Bureau - May 23, 2018

Specifically aimed at tapping Tier II, III & IV markets, the OMI agency covered a wide geography through a splash of OOH campaign to promote ‘The perfect wedding gift’

Oreo makes ‘Twist, Lick, Dunk’ ritual global with new campaign

In OOH News By M4G Bureau - May 10, 2018

Oreo brings India together with its global ‘Oreo People’ campaign. The brand rolls out new global campaign, simultaneously across 50 markets in AMEA, LA, MEU, localizing with nuances to drive relevance

‘Lost in Space’ carves its own space in the outdoor

In Gallery By M4G Bureau - April 30, 2018

The campaign, which was launched internationally with a big rollout in India, marked an impressionable presence in Delhi, Mumbai and Bengaluru markets. Kinetic India handled the media buying and execution of the campaign in India

New unipoles on road medians in Bhopal catch the eye of advertising brands

In OOH News By Bhawana Anand - April 30, 2018

Maheshwari Advertising, leading media owning firm in Madhya Pradesh and Chattisgarh markets, is marketing these front-lit, 2-sided formats that are sized 20ft x 10 ft

‘Lost in Space’ carves its own space in the outdoor

In Campaigns By M4G Bureau - April 23, 2018

The campaign, which was launched internationally with a big rollout in India, marked an impressionable presence in Delhi, Mumbai and Bengaluru markets. Kinetic India handled the media buying and execution of the campaign in India

Wagh Bakri blends in with local expressions

In Campaigns By M4G Bureau - March 26, 2018

The tea brand launched an aggressive campaign, planned and executed by MOMS Outdoor Media Solutions, to deepen the connect with consumers in markets like Gujarat, Rajasthan, Madhya Pradesh, Maharashtra, Chhattisgarh and Karnataka

Ola appoints Starcom India to handle Indian and upcoming international markets

In OOH News By M4G Bureau - March 06, 2018

The business was won in a closely contested pitch, with various leading agencies in the fray

Srei dials in happiness through #HappyRainbowBox

In Digital OOH By Ria Banerjee - March 06, 2018

Designed by Mindshare World and executed by Kinetic Worldwide, the campaign was launched in four major markets – Delhi NCR, Mumbai, Ahmedabad and Kolkata

Xiaomi Redmi Y1 dials OOH for big impact

In Campaigns By M4G Bureau - March 06, 2018

OMI executed this campaign for Redmi Y1 across key metro markets. An assortment of large format and unconventional formats were used for the campaign covering 13 key cities